Create your splash page template for Content strategists

Master your online marketing with this builder for splash page template for Content strategists. Try more tools to create an immaculate landing page.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximizing ROI with Instapage's landing page and CRO platform

Instapage stands out as the best choice for marketers looking to optimize their ROI with enhanced landing page strategies. With its rich features designed to accelerate campaigns, businesses from sectors like marketing, education, financial services, and beyond can leverage comprehensive design and testing tools tailored to attract and convert leads effectively.

Understanding Instapage's powerful features

Those in marketing and advertising will find that Instapage offers extensive tools that cure common digital campaign woes. The platform combines a variety of features — from customizable templates to advanced A/B testing capabilities — making it essential for efficient page creation and optimization. With over 100 high-converting templates and lead generation elements, marketers can launch campaigns that not only save time but also generate measurable results.

  1. Templates: Access pre-built, conversion-centered templates designed specifically for high impact.
  2. Landing page builder: Create visually appealing landing pages without technical expertise, all thanks to a drag-and-drop interface.
  3. Analytics and optimization: Leverage user behavior insights through heatmaps and analytics to continually refine your marketing strategy.

Step 1: Creating effective landing pages

Follow these steps to create an engaging landing page that resonates with your audience.

  1. Identify the goal of your landing page: Whether it's lead generation, product promotion, or service enrollment, clarify your objective.
  2. Utilize templates: Choose a template from Instapage’s library that aligns with your campaign goal, making the design process seamless.
  3. Customize for your audience: Use dynamic text replacement to ensure that the message on your landing page reflects the specific needs of your target demographic.

Step 2: Optimizing landing pages for maximum conversions

Now that you've created an initial landing page, the next step is optimization. Below are crucial methods to ensure you achieve high conversion rates.

  1. A/B testing: Experiment with different headlines, CTAs, and layouts to determine what resonates best with your audience.
  2. Use heatmaps: Analyze data to understand visitor interactions and adjust design elements accordingly.
  3. Incorporate feedback: Utilize real-time edits and collaboration features to gather feedback swiftly and implement necessary adjustments.

Step 3: Analyzing performance and iterating

Your landing page's performance is ongoing; continual monitoring and iteration are key to sustained success.

  1. Review analytics regularly: Consistently check metrics to foresee trends and adapt quickly.
  2. Engage stakeholders: Share your pages with team members and external stakeholders to gain a broad perspective.
  3. Track customer journeys: Use data tools to gather insights at the audience level, tailoring future campaigns to behaviors and preferences.

By following these steps, marketers can leverage Instapage’s unique capabilities to build landing pages that not only attract visitors but also convert them effectively. This process ensures an optimal return on investment.

Are you ready to elevate your digital marketing efforts? Start with Instapage today and watch your campaigns transform from basic to extraordinary with our comprehensive landing page and CRO tools.

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