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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximize Your Campaigns with Instapage's Landing Page and CRO Solutions

Instapage offers the most powerful landing page and conversion rate optimization (CRO) tools tailored for marketers looking to enhance their digital marketing strategies. With a focus on various sectors, including tech, education, and financial services, Instapage provides versatile solutions for maximizing your return on investment (ROI) across different campaigns.

Step 1: Leveraging Ready-to-Use Templates

Access to over 100 customizable templates designed specifically to capture leads is a game-changer for marketers. Each template is crafted to drive conversions, ensuring you hit the ground running without needing extensive design skills.

  1. Variety of Templates: Choose from templates tailored for various industries. Each template includes lead generation elements designed for maximum impact.
  2. User-Friendly Builders: Utilize intuitive builders to modify templates quickly, enabling you to adapt to changing marketing needs.
  3. Rapid Deployment: Launch high-converting landing pages in record time, allowing your team to focus on other critical marketing strategies.

Step 2: Optimize for Higher Conversions

To ensure your landing pages are performing at their best, Instapage provides built-in experimentation features that allow you to A/B test different variations.

  1. Detailed Analytics: Assess user behavior with heatmaps to understand where visitors are focusing their attention.
  2. A/B Testing: Experiment with multiple page variations to discover which performs best for your unique audience.
  3. Continuous Iteration: Use insights gathered from analytics to refine your marketing strategy over time and enhance overall effectiveness.

Step 3: Personalize Your Content

Create engaging and relevant content tailored to specific audience segments to boost engagement and conversion rates.

  1. Dynamic Text Replacement: Automatically adjust page content to align with the specific ad that prompted the visit, improving user experience.
  2. AdMaps Feature: Seamlessly connect ads to their corresponding landing pages, ensuring a cohesive brand message.
  3. Metrics Tracking: Monitor audience-level metrics to refine personalization strategies further and enhance performance.

Utilizing these features allows you to optimize your campaigns effectively while adjusting your strategies based on real data.

Take advantage of Instapage's robust features to accelerate your marketing campaigns and maximize your ROI.

Ready to transform your landing pages and boost your conversions? Sign up for Instapage today and unleash the full potential of your digital marketing strategy!

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