Create simple competition website from scratch using our lead-focused templates
Drive more leads with Instapage simple competition website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A comprehensive guide to maximizing your ROI with Instapage landing pages
Instapage stands out as the premier landing page and conversion rate optimization (CRO) platform specifically designed for marketers looking to enhance their digital marketing campaigns. With its powerful features, you can build visually appealing landing pages that convert visitors into leads seamlessly, scaling your efforts regardless of your team size or budget. Discover how Instapage can change the game for your marketing strategy with our step-by-step guide.
Understanding the basics of landing pages
Landing pages are standalone web pages created for the sole purpose of capturing leads. With Instapage, you can utilize over 100 ready-to-use, high-converting templates tailored for different industries like business services, education, and tech. It's the ideal solution for creating distinct marketing experiences that cater to the unique needs of audiences across the USA.
- High-converting templates: Instapage offers a wide range of expertly designed templates that can be customized to fit specific campaign goals.
- Ease of use: The intuitive page builder allows marketers to create landing pages without needing coding skills.
- Lead generation elements: Instapage provides pre-built forms and drag-and-drop features for effective lead collection.
Step-by-step process to build your first landing page
Follow these steps to create your first high-converting landing page with Instapage:
- Choose a template: Start by selecting a template that aligns with your marketing goal. Instapage's library consists of templates tailored for various industries.
- Customize your content: Utilize the drag-and-drop editor to customize text, images, and lead capture forms to fit your brand's imagery and voice.
- Preview and publish: Ensure your landing page looks perfect on all devices using the mobile preview feature before hitting the publish button.
Optimization for greater impact
Once your landing page is live, it's time to focus on optimization. Instapage offers built-in experimentation tools to help you refine performance.
- A/B testing: Experiment with different versions of your landing page to identify which elements drive the highest conversion rates.
- Heatmaps: Analyze user behavior on your landing page to see where visitors are clicking, allowing for data-driven adjustments.
- Performance analytics: Gain insights into engagement and conversion rates with detailed analytics dashboards to measure your success.
By consistently testing and optimizing your landing pages, you can effectively maximize the return on your marketing investments.
In summary, Instapage not only simplifies the landing page creation process but also provides the critical tools needed to enhance campaign performance significantly. By incorporating customization, optimization, and collaboration features, you ensure each landing page resonates with its respective audience.
Start transforming your marketing efforts today! Leverage Instapage to design, optimize, and scale your landing pages effortlessly. Visit Instapage and take your first step toward maximizing your digital marketing ROI.
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