Utilize Instapage's short story website template optimized for Epic for maximum efficiency

Get high conversion rates with our Epic-optimized short story website template. Created for marketers to build great SEO-optimized landing pages with ease!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An essential guide to using Instapage for landing page optimization

Instapage stands out as an all-in-one solution dedicated to landing page optimization. With its robust features, marketers can seamlessly design, optimize, and scale campaigns to maximize ROI. Whether you're part of a small team or managing large-scale initiatives across various sectors like Tech/SaaS or Education, Instapage's innovative tools cater specifically to your needs.

Understanding the power of landing page optimization

Landing page optimization is crucial in digital marketing as it can significantly impact conversion rates. By harnessing the capabilities of Instapage, marketers can unlock higher engagement and improve the effectiveness of campaigns. The platform offers tools to create, personalize, and test landing pages ensuring they resonate with target audiences in the USA.

  1. User-friendly interface: Instapage allows users to create beautiful landing pages without needing coding expertise, enabling fast deployment.
  2. Analytics dashboard: With in-depth analytics, you can track visitor behavior and make data-driven decisions.
  3. A/B testing features: Experimentation tools help you understand what resonates most with your audience, improving conversion.
  4. Personalization capabilities: Deliver tailored messaging to different segments using dynamic text and A/B testing.
  5. Robust collaboration tools: Share projects seamlessly with stakeholders for real-time feedback.

Step-by-step guide to creating landing pages

Creating landing pages with Instapage is straightforward. Here are steps to get started effectively:

  1. Choose a template: Select from over 100 high-converting designs tailored for various industries like Business Services and Marketing.
  2. Customize your page: Use the intuitive drag-and-drop builder to personalize content, images, and calls to action.
  3. Set up tracking: Integrate analytics tools to monitor performance metrics from the moment your page goes live.

Optimizing for higher conversions

Optimizing your landing pages involves several focused tactics:

  1. Utilize heatmaps: Understand user behavior by analyzing where visitors click and scroll on the page.
  2. Run A/B tests: Test different elements such as headlines, images, and CTAs to identify the most effective combinations.
  3. Leverage personalized content: Use Instapage’s dynamic text replacement to tailor the messaging to the audience's needs.

Utilizing Instapage's comprehensive features, marketers can effectively drive conversions and grow their business.

Start optimizing your landing pages with Instapage today and witness a transformation in your digital marketing success.

Explore Instapage and unlock the full potential of your campaigns. Begin your journey towards higher ROI with user-friendly landing page solutions.

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