Choose our short story website template compatible with BigCommerce and turn visitor interactions into conversions

Streamline your content management with short story website templates designed for compatibility with BigCommerce.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Optimize your digital marketing campaigns with Instapage

In today's digital landscape, creating high-converting landing pages is essential for marketing success. Instapage empowers marketers in the USA to build effective landing pages that enhance conversion rates and maximize ROI. With a user-friendly interface and a suite of built-in tools aimed at optimization and personalization, Instapage is a game-changer for your campaigns, regardless of your budget or team size.

Why choose Instapage for your landing pages?

Instapage stands out for several reasons. It equips marketers with powerful features designed specifically for landing page creation and conversion rate optimization (CRO). By leveraging ready-to-use templates and advanced analytics, users can continuously improve their campaigns. Here are key features of Instapage:

  1. 100+ high-converting templates: Choose from a diverse range of layouts tailored for various industries to quickly create your landing pages.
  2. Dynamic content personalization: Deliver unique experiences to different audience segments with features like dynamic text replacement.
  3. Built-in A/B testing: Optimize your landing pages through experimentation, ensuring you're always driving the highest possible conversion rates.

Step 1: Setting up your landing page

To begin with Instapage, you first need to decide on your campaign objective. Once defined, use the intuitive page builder to create a landing page that aligns with your goals. Here's how you can do this:

  1. Select a template: With over 100 options, you can find a design that fits your campaign's theme and style.
  2. Add lead generation elements: Utilize pre-built elements such as contact forms and call-to-action buttons to encourage user engagement.
  3. Preview and publish: Make sure to preview your page on various devices and once you're satisfied, hit publish!

Step 2: Optimize your landing page

Optimizing your landing page for better performance is crucial. Begin by analyzing user interactions through detailed analytics and heatmaps.

  1. Identify areas for improvement: Heatmaps help pinpoint where visitors click or drop off, guiding you toward necessary adjustments.
  2. Conduct A/B tests: Test different versions of your landing page, varying elements such as headlines or images to see what drives higher conversions.
  3. Monitor performance: Using a comprehensive analytics dashboard, you can track metrics like conversion rates and user engagement in real-time.

Step 3: Personalize for your audience

Personalization can significantly enhance the user experience. Tailoring your messaging to fit the needs of your specific audience can lead to increased conversions. Here’s how to effectively personalize content:

  1. Dynamic text replacement: Use this feature to adjust headlines or key messages based on the audience's characteristics.
  2. AdMaps alignment: Ensure that your ads match the content of your landing page for a seamless user experience.
  3. Audience tracking: Monitor the behavior of different audience segments to continually refine your personalization strategies.

In conclusion, Instapage is your comprehensive solution for maximizing the effectiveness of landing pages. By utilizing its features for building, optimizing, and personalizing, you can achieve outstanding results.

Elevate your marketing strategies today with Instapage. Start designing high-converting landing pages that truly resonate with your audience.

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