Flexible and scalable pre-launch page templates

Use scalable pre-launch page templates and stay true to your brand identity. Resonate with your audience today.

Use scalable pre-launch page templates and stay true to your brand identity. Resonate with your audience today.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A scalable pre-launch page template for effective marketing campaigns

Instapage offers a scalable pre-launch page template that is a game-changer for marketers. Designed to optimize user engagement from the outset, this template allows teams in business services, tech, education, and other industries to create impactful experiences that convert. By leveraging ready-to-use designs and personalization features, marketers can hit the ground running and maximize ROI without extensive development time.

Understanding the value of a scalable pre-launch page template

Pre-launch pages serve as a vital component of any digital marketing strategy. They generate excitement, gather leads, and create anticipation for upcoming products or services. A scalable pre-launch page template streamlines this process, allowing various teams within larger organizations to utilize a uniform and effective framework, ensuring brand consistency and easing collaboration across departments.

  1. Rapid deployment: Pre-launch pages can be quickly launched, allowing marketers to respond to market trends promptly.
  2. Lead generation: Templates come equipped with sign-up forms, enabling easy capture of user information for future marketing efforts.
  3. Optimization features: Built-in tools help assess visitor behavior, allowing for iterative improvements to maximize conversions.

Step 1: Selecting the right pre-launch page template

Choosing the right template is crucial for ensuring that it aligns with your marketing goals. Instapage offers a variety of customizable templates that can be easily adapted to fit the branding and messaging needs of your campaign.

Step 2: Customizing your pre-launch page for audience engagement

Once you’ve selected a template, it’s time to customize it to resonate with your target audience. Utilize the customization options to tailor visuals and content specifically for your ideal customer profile.

  1. Use personalized messaging to connect with specific audience segments.
  2. Incorporate eye-catching visuals to enhance user experience and retention.
  3. Deploy dynamic elements that provide real-time updates or offers to intrigue visitors.

Step 3: Analyzing performance and driving success

Finally, after launching your pre-launch page, leverage Instapage's analytics dashboard to monitor performance. This feature provides critical insights into user engagement and conversion rates, allowing marketers to refine their strategies for continuous improvement.

  1. A/B testing: Test different versions of your page to see which elements perform best.
  2. Heatmaps: Understand where visitors interact most, guiding further optimization.
  3. Conversion metrics: Track the number of leads captured to measure overall campaign success.

Embracing a scalable pre-launch page template can significantly enhance the effectiveness of your marketing campaigns. No matter the size of your team, with the right tools, you can create engaging content that resonates with your audience.

Reach out today to explore how Instapage can elevate your marketing strategies with robust pre-launch page templates designed for optimal performance.

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