Bring your ideas to life with Instapage's rustic whitepapers page template

Unleash your creativity with the rustic whitepapers page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Unlocking the Power of Instapage's Landing Page and CRO Platform

Instapage provides marketers with a comprehensive suite of tools to maximize the effectiveness of their digital campaigns. As the leading landing page and conversion rate optimization (CRO) platform, Instapage allows marketers in sectors like business services, technology, and education to quickly create high-converting landing pages that meet the specific needs of their audiences.

Creating Your First Landing Page with Instapage

Creating an effective landing page doesn’t have to be a complicated process. With Instapage, you have access to over 100 high-converting templates that help streamline page setup. This section will guide you through the essential steps needed to create your first landing page:

  1. Select a template: Choose a pre-built template that aligns with your campaign objectives.
  2. Customize your content: Use Instapage's editor to tailor headings, text, and images according to your branding.
  3. Integrate lead generation elements: Add forms or call-to-action buttons to capture visitor information.

Optimizing Your Landing Page for Maximum Conversions

Optimization is key for turning visitors into leads. Leveraging Instapage’s built-in experimentation features allows for in-depth insights into how your audience interacts with your content.

  1. Implement A/B testing: Experiment with different headlines to determine what resonates most.
  2. Analyze heatmaps: Review user behavior to identify areas of improvement.
  3. Use the analytics dashboard: Track performance metrics such as conversion rates over time.

Personalizing User Experiences with Instapage

Dynamic content is essential for creating meaningful connections with your audience. Instapage provides advanced personalization features that help you address the unique needs of different user segments.

  1. Dynamic text replacement: Automatically adjust text to reflect keywords relevant to the ad clicked.
  2. AdMaps integration: Align specific ads with dedicated landing pages for better relevance.
  3. Audience tracking: Utilize tracking tools to monitor engagement and refine your messaging.

Understanding and applying these strategies will significantly increase your landing page's effectiveness in capturing leads and driving conversions. Instapage is designed to support marketing teams of all sizes, ensuring that every detail is tailored to fit your business objectives.

Start leveraging Instapage today to transform your online campaigns into high-converting success stories.

Ready to accelerate your marketing efforts? Sign up for a demo of Instapage and discover how you can optimize your campaigns effortlessly.

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