Create rustic under construction website from scratch using our lead-focused templates
Drive more leads with Instapage rustic under construction website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
A step-by-step guide to using Instapage for landing page optimization
Whether you're in marketing services, tech, or financial sectors, using Instapage to create and optimize landing pages can significantly enhance your digital marketing efforts. This guide provides a detailed approach to utilizing Instapage's robust features to enhance your conversion rate optimization (CRO) strategy. Understand how templates, personalization, and collaboration can help maximize your ROI and streamline campaign execution.
Understanding Instapage's powerful templates
Instapage provides over 100 ready-to-use landing page templates designed with conversion in mind. These templates are not only visually appealing but also strategically structured to capture leads effectively. Users in sectors like education and business services can select templates that best suit their audience, ensuring that every page serves a specific purpose.
- High-converting designs: The templates boast proven layouts that facilitate higher conversion rates by guiding visitors through the buyer's journey.
- Customizable elements: Modify any element to align with your brand, ensuring that your landing pages are uniquely yours.
- Mobile-responsive: All templates are designed to be responsive, meaning they look great on any device — a crucial factor for engaging users.
Step 1: Building a landing page
Begin by logging into your Instapage account and selecting a template that fits your campaign goals. The intuitive drag-and-drop builder allows you to add elements like text, images, and forms with ease, eliminating the need for coding knowledge.
- Select a template: Choose one based on your specific goals (lead capture, sales, etc.).
- Customize your content: Add compelling headlines, images, and calls to action that speak directly to your audience's needs.
- Integrate lead generation forms: Use pre-built forms to capture contact information and nurture leads effectively.
Step 2: Optimizing your landing pages for conversions
Once your page is built, focus on optimization tactics provided by Instapage to ensure maximum efficiency in lead conversion. Utilizing built-in experimentation features can greatly increase your landing page performance through constant iteration.
- A/B testing: Experiment with different headlines, images, and CTA placements to see which configurations yield the highest conversion rates.
- Heatmaps: Analyze how visitors interact with your landing page to make informed decisions about layout and content improvements.
- Analytics dashboard: Track your page performance through comprehensive metrics that show where traffic is coming from and how users behave on your page.
Step 3: Personalizing experiences for different audiences
With Instapage, you can create highly personalized content for your target audience segments. Leveraging dynamic text replacement and AdMaps allows you to tailor experiences and align ad campaigns with specific landing pages, enhancing their relevance.
- Dynamic text replacement: Automatically swap out keywords in your landing page based on the referring ad to ensure a cohesive message.
- AdMaps: Link specific advertising campaigns to unique landing pages, creating a seamless user experience.
- Audience analytics: Measure how different segments interact with your pages and refine your approach based on their preferences.
In summary, Instapage provides marketers with a comprehensive and powerful platform for building and optimizing landing pages to meet varied business objectives. Using its array of features can significantly boost your digital marketing strategy.
Ready to transform your landing page strategy? Sign up for Instapage today and take the first step towards maximizing your campaign success.
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started

