Create rustic online store from scratch using our lead-focused templates

Drive more leads with Instapage rustic online store template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
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A comprehensive guide for using Instapage for effective landing page creation

Leveraging Instapage for landing page creation can significantly enhance your marketing efforts. With its array of templates and optimization tools, Marketers in various industries, including Business Services, Education, and Tech/SaaS, can quickly develop high-converting pages tailored to their campaigns. This guide will walk you through the steps necessary to create compelling landing pages that drive results.

Understanding the value of Instapage

Instapage stands out as a premier landing page and Conversion Rate Optimization (CRO) platform designed to meet the needs of marketers across multiple sectors. Its extensive library of pre-built templates helps address distinct user requirements without any technical expertise. This approach not only accelerates the creation process but also enhances the effectiveness of lead generation efforts.

  1. Access 100+ customized templates: Choose from a variety of ready-to-use templates that cater to different industries, ensuring that your landing pages resonate with your target audience.
  2. Built-in lead generation tools: Utilize forms, pop-ups, and other elements designed to boost sign-ups and capture leads effortlessly.
  3. Collaborative features: Instapage allows team members to provide feedback and collaborate in real-time, ensuring faster project completion.

Creating your first landing page

To create an effective landing page, follow these steps:

  1. Select a template: Start with one of the over 100 templates available in Instapage, aligned with your marketing goals.
  2. Customize your page: Use the drag-and-drop builder to adjust layouts, colors, and content to match your brand identity.
  3. Integrate lead forms: Add lead generation forms to facilitate engagement and increase conversions directly from the landing page.

Optimizing for conversions

Optimization is key to maximizing the effectiveness of your landing pages.

  1. Utilize A/B testing: Experiment with different layouts, headlines, and calls-to-action to find what resonates best with your audience.
  2. Analyze user behavior: Leverage heatmaps to gain insights into how visitors interact with your page, allowing for informed adjustments.
  3. Personalize content: Use dynamic text replacement to tailor your messaging based on user demographics, enhancing relevancy and engagement.

By following these structured steps, marketers can make the most of Instapage to create high-performing landing pages that drive conversions.

In conclusion, from quick setup to extensive optimization tools, Instapage equips you with everything essential for effective landing page success.

Ready to supercharge your marketing campaigns? Start using Instapage today to transform your lead generation strategy.

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