Create rustic news portal from scratch using our lead-focused templates
Drive more leads with Instapage rustic news portal template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to using Instapage for landing page optimization
Instapage is the most powerful landing page and conversion rate optimization (CRO) platform available, specifically designed to accelerate your digital marketing campaigns. This guide walks you through the process of maximizing your ROI by leveraging Instapage's robust features, ensuring that marketers from business services, technology, education, and other sectors can achieve stellar results without needing extensive coding or technical expertise.
Understanding the importance of landing pages
Landing pages are essential in driving targeted traffic and converting visitors into leads. Here are a few key reasons why investing in high-quality landing pages matters for marketers:
- Improves conversion rates: Well-designed landing pages can significantly increase the likelihood of converting a visitor into a customer by focusing on a single call to action.
- Better campaign tracking: Landing pages allow marketers to track performance metrics easily, adapting strategies based on real-time data.
- Enhances SEO and paid ads: High-functioning landing pages improve your search engine visibility and are often favored by platforms like Google Ads.
Getting started with Instapage
To start maximizing your marketing efforts with Instapage, follow this simple step-by-step process:
- Choose a template: Select from over 100 pre-built, high-converting templates tailored to various industries.
- Customize your page: Use intuitive drag-and-drop tools and Instablocks to modify your landing page to align with your brand and target audience.
- Implement tracking: Utilize the analytics dashboard to set up goals and integrate tracking codes for comprehensive performance review.
Optimizing your landing pages
Once your landing pages are set up, the next critical step is optimization. Here’s how to ensure your pages are performing at their best:
- Conduct A/B testing: Experiment with different headlines, images, and content to see which variations lead to the highest conversions.
- Use heatmaps: Analyze user behavior on your pages to understand where visitors are clicking or getting stuck.
- Personalize content: Leverage dynamic text replacement and audience segmentation to tailor experiences based on visitor demographics.
By following these steps, you’ll be well on your way to creating effective landing pages that optimize your marketing goals.
Now that you're equipped with the basic steps to use Instapage effectively, it’s time to elevate your marketing tactics.
Start your journey with Instapage today and unlock new potentials for your digital marketing efforts. Sign up for a free trial and explore the breadth of tools designed to maximize ROI.
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