Use the ruby news portal template to enhance your brand’s visual identity and attract more visitors

Engage more visitors with our ruby news portal template, designed for both beauty and conversion, and perfect for any industry.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for optimizing landing pages

In the world of digital marketing, leveraging powerful tools like Instapage can significantly enhance the effectiveness of your campaigns. Instapage is the leading landing page and conversion rate optimization (CRO) platform designed specifically for marketers in diverse sectors, including business services, tech, education, and financial services. This guide outlines how you can maximize your ROI with step-by-step strategies for utilizing Instapage effectively.

Understanding the capabilities of Instapage

Instapage empowers marketers to create visually appealing and high-converting landing pages without any coding knowledge. With over 100 ready-to-use, high-converting templates, marketers can launch campaigns quickly while maintaining a professional appearance. Whether navigating the complexities of lead generation or refining messaging for varied audiences, Instapage offers tools that cater to your specific needs.

  1. Templates: Access to a diverse library of conversion-centered layouts.
  2. Optiization Tools: Built-in A/B testing and heatmaps to track performance.
  3. Personalization Features: Dynamic text replacement to create tailored user experiences.

Step-by-step process to create a landing page

Building a landing page with Instapage involves a few key steps designed to streamline the process while ensuring high quality. The following segments explore each phase of using Instapage to craft a landing page suited to your marketing objectives.

  1. Select a template: Choose from a library of high-converting templates to jumpstart your design. Each template comes with built-in lead generation elements to help you capture visitor information effectively.
  2. Customize your page: Use intuitive drag-and-drop builders to modify the design and content on your landing page. Adjust headlines, images, and call-to-action (CTA) buttons to resonate with your specific audience.
  3. Review and publish: Before going live, use the collaboration features to gather feedback from team members or stakeholders, ensuring that the page meets your marketing standards.

Optimizing for conversions

Once your page is live, take steps to optimize it for improved conversion rates. This step focuses on how to effectively leverage Instapage’s unique features to gather insightful data and perform necessary optimizations.

  1. Conduct A/B tests: Compare two versions of your landing page to see which one performs better. Adjust elements such as CTA, headlines, and images based on findings.
  2. Analyze heatmaps: Use heatmap analytics to identify where users are clicking and how far they scroll. This information can guide you on where to place key elements for improved engagement.
  3. Utilize analytics dashboard: Instapage provides detailed analytics to track metrics and assess page performance. Regularly review these findings to inform strategic adjustments.

In conclusion, utilizing Instapage as your landing page and CRO platform can lead you to significant improvements in campaign performance and ROI.

Start exploring the many features of Instapage today to transform your digital marketing efforts and achieve a competitive edge in the marketplace.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results