Create retro web portal from scratch using our lead-focused templates
Drive more leads with Instapage retro web portal template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
The ultimate guide to maximizing ROI using Instapage's landing page and CRO platform
In today's highly competitive online market, having a powerful landing page and conversion rate optimization (CRO) platform is essential for marketers aiming to boost their campaigns' effectiveness. Instapage stands out by offering comprehensive tools that empower businesses to accelerate their marketing strategies, optimize their landing pages, and maximize ROI—regardless of team size or budget. In this guide, we will provide a step-by-step approach to effectively utilizing Instapage for crafting high-converting landing pages tailored to your audiences.
Understanding the importance of landing pages
Landing pages serve as the critical touchpoint for converting visitors into leads or customers. With more than 100 templates available, Instapage simplifies the process for marketers, making it easy to create tailored pages that resonate with target audiences. Through strategic design and messaging, these pages can greatly impact the effectiveness of marketing campaigns.
- High-converting templates: Instapage offers over 100 customizable landing page designs optimized for various industries, ensuring that you find a template that meets your specific needs.
- Lead generation elements: Easily incorporate forms, buttons, and other interactive elements to capture leads and enhance user engagement.
- A/B testing capabilities: Conduct experiments to see which variations of your landing page generate higher conversion rates, enabling continuous optimization.
Step 1: Setting up your landing page
To build a landing page with Instapage, follow these essential steps:
Step 2: Customizing your design
Once your landing page is set up, it's crucial to customize the design according to your campaign objectives and brand identity. Consider these aspects:
- Brand colors and logos: Ensure your landing page reflects your brand's identity through consistent use of colors and logos.
- Engaging visuals: Use high-quality images and videos to captivate your audience and enhance the message of your campaign.
- Compelling headlines: Create clear and concise headlines that immediately communicate the value proposition of your offer.
Step 3: Optimizing for performance
After designing your page, focus on optimization to ensure maximum performance. This involves:
- Implementing SEO best practices: Utilize keywords relevant to your audience and campaign to enhance search engine visibility.
- Tracking performance metrics: Use Instapage's analytics dashboard to monitor page performance and user interaction.
- Personalizing experiences: Leverage dynamic text replacement and audience segmentation to tailor content for specific groups.
By following these steps, you can harness the full potential of Instapage to create high-quality, engaging landing pages that drive conversions.
Ready to elevate your marketing campaigns? Start using Instapage today to discover how easy it is to create stunning, high-converting landing pages. Sign up for a free trial and experience the difference firsthand.
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