Create retro competition website from scratch using our lead-focused templates
Drive more leads with Instapage retro competition website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
A comprehensive guide on leveraging Instapage for effective landing pages
With Instapage, marketers can efficiently create powerful landing pages tailored for diverse industries. This guide details how to maximize your landing page effectiveness, helping you boost conversion rates and optimize campaigns, particularly in sectors like business services, tech, education, and financial services.
Understanding the importance of landing pages
Landing pages serve as the digital entry points for your campaigns. They're critical in converting visitors into leads. A well-designed page can significantly enhance user experience and engagement, leading to increased ROI. Here's why focusing on landing pages with Instapage is essential:
- Higher conversion rates: Instapage provides templates that have been tested for effectiveness, ensuring more leads.
- User-friendly interface: The platform's intuitive design allows marketers of all experience levels to create and optimize landing pages easily.
- Integration capabilities: Instapage smoothly integrates with your existing marketing tools, enhancing your overall campaign efficiency.
Step 1: Choosing the right template
Instapage offers over 100 high-converting templates. When selecting a template, consider the specifics of your campaign and your target audience's preferences to ensure alignment. Customize the template to reflect your brand's voice:
- Align design with brand identity: Use colors and styles that reflect your brand to foster recognition.
- Incorporate dynamic elements: Add engaging features like videos or sliders that cater to your audience's interests.
- Utilize call-to-action (CTA) best practices: Place CTAs prominently and ensure they stand out visually.
Step 2: Optimizing your landing page
Optimization can make or break your campaign. Use Instapage's built-in A/B testing features to gauge performance effectively:
- Analyze user behavior: Utilize heatmaps to understand where users are clicking or losing interest.
- Regularly conduct tests: A/B test different headlines, images, and CTAs to find what resonates best.
- Track results with analytics: Use the dashboard to monitor conversions and adjust strategies based on data.
Step 3: Personalizing user experiences
Personalization enhances engagement. By utilizing dynamic text and audience segmentation, you can provide tailored experiences for users:
- Employ dynamic text replacement: Alter headlines based on the source of the traffic to increase relevance.
- Leverage audience insights: Use data tools to segment audiences and serve them customized content.
- Monitor performance: Regularly check metrics to adjust personalization tactics based on engagement levels.
In conclusion, using Instapage effectively can transform your digital marketing efforts into a more successful endeavor.
Ready to amplify your conversion rates? Start utilizing Instapage today and unlock the full potential of your landing pages!
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started

