Create retina ready under construction website from scratch using our lead-focused templates
Drive more leads with Instapage retina ready under construction website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to optimizing your Instapage landing pages
Optimizing landing pages is crucial for maximizing the effectiveness of your marketing campaigns. Instapage provides a powerful platform that allows marketers to create, test, and optimize landing pages with ease. This guide walks you through a comprehensive process to enhance your landing page performance on Instapage, ensuring you achieve the best ROI possible.
Understanding the importance of landing page optimization
Landing pages serve as the first point of contact for potential leads, making their optimization essential. A well-optimized landing page can significantly increase conversion rates by aligning content with user intent and providing clear calls to action. Instapage enables marketers to tailor landing pages specifically for targeted audiences, enhancing engagement and conversions.
- Quality Content: Ensure your page layout and content are designed to lead potential customers towards a defined action.
- Targeted Messaging: Utilize dynamic text replacement to tailor your message to the audience effectively.
- Mobile Responsiveness: Optimize your landing pages for mobile devices to cater to the increasing number of users accessing content via smartphones.
Step 1: Create your landing page using templates
Instapage offers a wide array of templates designed for conversion. Here’s how to get started:
- Select a Template: Choose from over 100 high-converting templates that fit your campaign's needs.
- Customize Design: Use the drag-and-drop builder to modify elements without any coding skills required.
- Incorporate Lead Generation Tools: Add forms, buttons, and lead capture units to maximize engagement.
Step 2: Optimize your page with built-in features
After creating your landing page, leverage Instapage’s optimization features to boost performance. Here’s a breakdown of the critical aspects:
- A/B Testing: Implement A/B tests to compare different approaches and discover which elements drive higher conversions.
- Heatmaps: Use heatmap analytics to visualize user interaction on your page and make informed adjustments.
- Analytics Dashboard: Monitor performance metrics to identify areas that need improvement and track ROI.
Step 3: Personalize the experience for better engagement
Personalization can significantly increase the effectiveness of your landing pages. Here are ways to tailor content specifically:
- Dynamic Text Replacement: Adjust headlines and content based on user information to create a personalized experience.
- AdMaps: Align your ads with specific landing pages to ensure consistency and relevance.
- Audience-Level Metrics: Track performance indicators for different audience segments to refine your strategy.
By following these steps, you can enhance your landing page's effectiveness and ultimately drive better results for your marketing efforts on Instapage.
Ready to take your marketing campaigns to the next level? Start using Instapage today to harness the full potential of optimized landing pages.
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