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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective landing page and CRO platform for your marketing success

Creating high-converting landing pages is crucial for enhancing your digital marketing strategy. Instapage stands out as the premier solution, particularly when marketers aim to optimize their conversion rates and improve ROI. With a robust array of features tailored for diverse industries—ranging from tech to financial services—Instapage empowers teams of any size to launch successful campaigns effortlessly.

Harnessing the power of personalized landing pages

Personalization plays a vital role in engaging audiences. Instapage enables marketers to create tailored experiences, ensuring that content aligns perfectly with varied audience segments. This dynamic content delivery fosters deeper connections and drives higher engagement rates.

  1. Dynamic content: Instapage allows for the usage of dynamic text replacement that customizes messages based on visitor data.
  2. AdMaps: Aligning specific ads to dedicated pages helps maintain consistency and relevance throughout the user journey.
  3. Audience-specific metrics: By tracking performance at the audience level, marketers can understand which segment resonates more and optimize accordingly.

Streamlining landing page creation

Building landing pages has never been easier thanks to Instapage’s intuitive interface. With a library of customizable templates, teams can quickly design pages that meet their specific needs without relying on developers.

  1. 100+ templates: Select from over a hundred high-converting templates crafted for various industries.
  2. Intuitive builders: Use a drag-and-drop interface to customize elements without any coding knowledge.
  3. Ready-to-use lead generation elements: Instapage provides pre-built components that help capture leads effectively.

Optimizing landing page performance

Maximizing conversions necessitates ongoing optimization. Instapage incorporates advanced analytical tools that give marketers insights into user behavior, enabling effective A/B testing and adjustments.

  1. Heatmaps: Visualize where users are clicking to make informed design decisions.
  2. A/B testing: Implement variants to test different layouts and content for better performance.
  3. Analytics dashboard: Gain comprehensive insights into page performance, highlighting areas for improvement.

In conclusion, leveraging Instapage transforms the way you approach your campaigns. With powerful features designed for user engagement and lead conversion, you can significantly enhance your marketing strategy.

Start optimizing your landing pages today with Instapage, giving your campaigns the powerful punch they need to capture and convert leads effectively.

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