Get a starting point with the React.js optimized product overview page template

Supercharge your product overview page with React.js for outstanding performance! Learn more today.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Creating high-converting landing pages with Instapage

Instapage is the leading landing page and conversion rate optimization (CRO) platform designed to amplify the effectiveness of your digital marketing campaigns. By leveraging its robust features, marketing professionals can accelerate campaign performance, optimize conversion rates, and enhance overall return on investment (ROI). With a user-friendly interface and powerful tools, Instapage empowers teams in diverse sectors, including business services, tech, education, and financial services, enabling them to build tailored landing pages effortlessly.

Step 1: Selecting the right template

To get started, you’ll first want to choose from Instapage's library of over 100 high-converting templates. These templates are optimized for various industries and designed to cater to specific campaign goals. This approach saves you time and ensures that you are starting with a proven layout to maximize engagement.

  1. User Experience: Templates are designed with user experience in mind to enhance visitor engagement.
  2. Conversion Optimization: Each template has built-in elements like call-to-action buttons designed to drive conversions.
  3. Customizability: You can easily modify existing templates to align with your brand and message.

Step 2: Personalizing your landing page

Next, personalization is vital for capturing leads effectively. Making use of Instapage's dynamic text replacement feature allows you to tailor the messaging based on the traffic source, which is crucial for relevance and engagement.

  1. Dynamic Text Replacement: Seamlessly adjust specific sections of your landing page to match ad copy or email subject lines.
  2. AdMaps: Aligning your ads to your landing pages enhances user experience by providing consistency in messaging.
  3. Audience Tracking: Instapage provides tools to track audience interactions, ensuring that your content remains tailored to their needs.

Step 3: Implementing optimization techniques

Optimization must not be overlooked once your page goes live. Utilize Instapage's built-in A/B testing tools to compare different versions of your landing page and determine which performs better. This requires analyzing data regularly to make informed adjustments.

  1. A/B Testing: Easily create variations of your landing page to determine which elements lead to higher conversions.
  2. Heatmap Analysis: Understanding exactly how users interact with your page provides insights to improve design and content placement.
  3. Analytics Dashboard: Comprehensive performance analysis helps you make data-driven decisions that enhance campaign effectiveness.

By following these steps, you can efficiently create and optimize landing pages that not only attract traffic but also convert visitors into customers.

Ready to take your campaigns to the next level? Start leveraging the power of Instapage today for a superior landing page experience that maximizes ROI.

Visit Instapage to explore our templates and tools tailored for marketing professionals across various industries seeking to revolutionize their digital strategies.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results