Create PWA viral content website from scratch using our lead-focused templates
Drive more leads with Instapage PWA viral content website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Unlock your digital marketing potential with Instapage
In today’s competitive landscape, landing pages are vital for maximizing ROI in digital marketing campaigns. Instapage’s powerful landing page and conversion rate optimization (CRO) platform empowers marketers to efficiently build, optimize, and personalize their landing pages to drive more conversions. This guide will provide you with a step-by-step process to create landing pages that convert visitors into leads.
Getting started with Instapage
To begin, familiarize yourself with the key features that make Instapage a leading choice for marketers. Its intuitive interface allows you to create landing pages without coding skills while offering powerful tools that enhance your campaigns. You’ll be able to utilize 100+ high-converting templates and lead generation elements tailored for various industries.
- User-friendly interface: Build landing pages quickly with drag-and-drop functionality.
- Conversion-focused templates: Choose from a wide variety of templates that boost your conversion rates.
- Pre-built lead generation elements: Use integrated forms and call-to-action buttons to effectively capture leads.
Step 1: Create a landing page
Launch your landing page using Instapage’s built-in tools. Follow these steps:
- Select a template: Pick from the library of over 100 templates designed for various marketing objectives.
- Customize the design: Use the intuitive editor to adjust colors, fonts, and images to align with your brand identity.
- Add lead generation elements: Incorporate forms, buttons, and other elements to capture visitor information.
Step 2: Optimize for performance
Enhance your landing page’s effectiveness with optimization features. Consider these strategies:
- Conduct A/B testing: Compare different versions of your landing pages to assess performance.
- Use heatmaps: Analyze user behavior to understand where visitors focus their attention.
- Monitor analytics: Utilize the built-in dashboard to track conversion rates and make informed adjustments.
Step 3: Personalize user experiences
Deliver tailored experiences to increase engagement and conversions. Implement these tactics:
- Dynamic text replacement: Adjust page content based on the source of your traffic.
- AdMaps: Align specific ads with unique landing pages for a customized user journey.
- Audience-level metrics: Track engagement and conversions specific to each audience segment.
By following these steps and leveraging Instapage's features, you can significantly accelerate the performance of your marketing campaigns. Tailor your messages and designs to meet the needs of your target audience and maximize your ROI.
Ready to transform your digital marketing strategy? Start with Instapage today to create high-converting landing pages that drive results.
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