Create PWA short story website from scratch using our lead-focused templates

Drive more leads with Instapage PWA short story website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to mastering Instapage for landing page success

Creating high-converting landing pages is crucial for marketers looking to maximize ROI, and Instapage offers the most powerful platform for achieving this. With a variety of optimization features, personalization options, and seamless collaboration tools, Instapage empowers businesses of all sizes to effectively scale their digital marketing campaigns.

Getting started with Instapage

Before diving into your first landing page, familiarize yourself with Instapage's user-friendly interface. Understanding the basics can set the foundation for creating effective campaigns. Here are some key steps to start your journey:

  1. Explore the library of templates: Instapage offers over 100 high-converting templates that cater to various industries and goals. Choose a layout that aligns with your marketing objectives.
  2. Familiarize yourself with Instablocks: These are customizable sections you can use across multiple pages, ensuring a consistent look and feel without extra effort.
  3. Use the intuitive drag-and-drop builder: The platform allows you to easily create and modify landing pages, so you don’t need any coding experience.

Optimizing your landing pages effectively

After creating your landing page, the next step involves optimization for conversion. Instapage provides built-in experimentation tools that can significantly enhance your results. Here’s how:

  1. Utilize A/B testing: Test different headlines, images, and calls-to-action to identify which elements resonate best with your audience.
  2. Implement heatmaps: Analyze user interactions to uncover areas of interest and spots that may need adjustments.
  3. Monitor performance metrics: Use the analytics dashboard to track your landing page's performance and adjust strategies accordingly.

Enhancing personalization in your campaigns

Personalization can greatly increase engagement and conversion rates. Here’s how to leverage Instapage’s personalization features:

  1. Dynamic text replacement: This feature allows you to tailor headlines and content based on user data, creating a more relevant experience.
  2. AdMaps for alignment: Ensure your ads are directed to landing pages that match the messaging of your targeted campaigns.
  3. Audience-level tracking: Utilize data tracking tools to get insights on how different segments interact with your landing pages.

By following these steps and leveraging the full capabilities of Instapage, you can not only create high-converting landing pages but also personalize user experiences effectively.

In conclusion, mastering the features of Instapage can transform your digital marketing strategy and help you achieve remarkable results.

Ready to elevate your marketing campaigns? Start using Instapage for powerful landing page creation and optimization today!

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