Create PWA search engine from scratch using our lead-focused templates

Drive more leads with Instapage PWA search engine template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to optimizing landing pages with Instapage

Optimizing landing pages is critical for maximizing ROI in your marketing campaigns. Instapage's powerful landing page and conversion rate optimization (CRO) platform enables marketers to effectively accelerate and scale their digital initiatives, catering to diverse industries such as business services, education, and financial services in the USA.

Understanding the essentials of landing page optimization

Landing page optimization involves tailoring your content and design to increase conversions. With Instapage, you can leverage over 100 ready-to-use templates and pre-built lead generation elements, making it easy for teams of any size to launch effective campaigns swiftly.

  1. User-friendly interface: Instapage offers intuitive builders aimed at users without coding expertise.
  2. Vast template library: Access to conversion-focused layouts streamlines the process of creating new pages.
  3. Lead generation tools: Pre-built elements such as forms and CTAs help capture leads efficiently.

Step 1: Create your landing page

To begin with, you need to create your landing page using the tools provided by Instapage. The flexible platform allows you to choose from numerous layouts and personalize your content. Here’s how to proceed:

Step 2: Optimize for engagement

Once your page is constructed, focus on enhancing its performance. Utilize Instapage’s built-in experimentation features to run A/B tests and analyze user behavior through heatmaps.

  1. A/B testing capabilities: Test different versions of your pages to see which performs better.
  2. Heatmaps: Understanding user interactions can provide insights into where adjustments are needed.
  3. Analytics dashboard: Track your conversion rates and make data-driven decisions to improve your campaigns.

Step 3: Leverage personalization for higher conversions

Harness the power of personalization to cater to specific audience segments. By employing features like dynamic text replacement and tracking metrics at the audience level, you can deliver experiences tailored to user needs.

  1. Dynamic content delivery: Adjust page content in real time based on user data.
  2. AdMaps: Align your ads with unique landing pages for cohesive messaging.
  3. Audience-level tracking: Understand which segments are converting best for targeted adjustments.

In conclusion, using Instapage to optimize your landing pages can significantly improve your marketing outcomes. By focusing on user experience and detailed analysis, you can ensure a higher return on investment.

Ready to delve deeper into landing page optimization? Start your free trial of Instapage today and transform your digital marketing campaigns.

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