Use the purple news portal template to enhance your brand’s visual identity and attract more visitors

Engage more visitors with our purple news portal template, designed for both beauty and conversion, and perfect for any industry.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for landing page optimization

Instapage stands out as a powerful landing page and conversion rate optimization (CRO) platform tailored for marketers across various sectors including business services and education. This guide will walk you through a straightforward process to accelerate, optimize, and maximize ROI in your digital marketing campaigns utilizing Instapage.

Understanding the power of Instapage

Instapage provides marketers with an all-in-one solution that facilitates transforming digital campaigns irrespective of budget constraints. From easy page creation to advanced optimization tools, Instapage empowers teams to launch effective landing pages swiftly, significantly enhancing lead generation efforts.

  1. Access over 100 high-quality, conversion-focused templates that can dynamically connect with your audience.
  2. Utilize advanced optimization features including A/B testing and detailed analytics to refine your page performance.
  3. Leverage collaboration tools for real-time edits and feedback, speeding up the review process.

Step 1: Building your landing page

Creating a landing page with Instapage is an intuitive experience. Begin by selecting from over 100 customizable templates that are designed to maximize conversions. Utilize the drag-and-drop builder to personalize your page easily.

Step 2: Optimizing for conversions

Once your landing page is live, it's essential to optimize it for higher performance. Implement built-in A/B testing features to determine which variations of your pages yield the best results. Use detailed heatmaps to gain insights into user behavior and adjust your call-to-action accordingly.

  1. Conduct A/B tests to evaluate elements like headlines and CTA buttons that influence user engagement.
  2. Analyze heatmaps to identify which sections of your page attract the most attention and adjust accordingly.
  3. Utilize performance analytics to look at conversion rates and adjust strategies based on real data.

Step 3: Personalizing user experiences

Use Instapage's personalization features to ensure your content resonates with different audience segments. Dynamic text replacement allows you to tailor messaging based on user profiles.

  1. Implement AdMaps to align ads with specific landing pages, ensuring a seamless experience from ad click to conversion.
  2. Deliver personalized content dynamically that changes based on audience characteristics and preferences.
  3. Track performance metrics at an audience level to refine your targeting strategy.

In conclusion, utilizing Instapage enhances not only your landing page design but also boosts the overall effectiveness of your marketing campaigns.

Ready to elevate your digital marketing efforts? Start leveraging Instapage today to create high-converting landing pages that drive results for your business.

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