Utilize Instapage's template optimized for Virtual reality glasses and simplify your pros and cons page creation workflow
Design using a responsive pros and cons page template that delivers a flawless experience on Virtual reality glasses. Try Instapage today!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A Step-by-Step Guide to Instapage's Powerful Landing Page Features
Instapage is your go-to solution for building high-converting landing pages, especially tailored for marketers in the business services and tech/SaaS sectors. This guide will walk you through the essential steps to maximize your campaign's performance by utilizing Instapage's powerful tools.
Understanding Instapage's Value Proposition
Instapage offers an all-inclusive landing page and CRO platform that equips marketers with a suite of tools designed to enhance campaign effectiveness. It's especially crucial for teams aiming to improve lead generation and optimize their online presence. Accessible templates and intuitive builders ensure you can create high-quality pages quickly, all without needing extensive technical expertise.
- 100+ customizable templates: Choose from a vast library of templates that cater to various industries, allowing you to create visually appealing and effective landing pages.
- Built-in optimization tools: Utilize A/B testing and heatmaps to refine your landing page performance based on user behavior.
- Seamless collaboration features: Work with team members and stakeholders in real-time to bring your landing pages to life.
Step 1: Accessing and Selecting Templates
Begin your journey by choosing the right template from the extensive library. Instapage provides pre-built templates designed for specific goals, including lead generation and event registration.
Step 2: Personalizing Your Landing Page Content
Once you've chosen a template, personalize it to align with your audience's needs. Focus on dynamic text replacement to deliver tailored messages.
- Use personalized headlines to catch the audience's attention.
- Incorporate relevant images that resonate with your target market.
- Ensure CTAs are clear and compelling to encourage conversions.
Step 3: Optimizing for Higher Conversions
After customizing your page, leverage Instapage's optimization features to ensure it performs at its best. Use A/B tests to compare variations and detailed analytics to track engagement.
- Monitor user interactions through heatmaps to improve layout and content placement.
- Analyze A/B test results to determine the most effective elements of your landing page.
- Use audience metrics to gauge performance across different demographics.
By consistently applying these steps, you'll capitalize on Instapage's capabilities to elevate your landing pages and improve ROI.
Ready to transform your marketing campaigns? Start your journey with Instapage today and unlock the full potential of your landing pages.
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