Utilize Instapage's template optimized for Smart home display and simplify your pros and cons page creation workflow

Design using a responsive pros and cons page template that delivers a flawless experience on Smart home display. Try Instapage today!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to maximizing your campaign success with Instapage's landing page platform

Instapage offers the most powerful tools for building high-conversion landing pages tailored for marketing professionals across various industries, including business services, tech, education, and financial services. This guide outlines essential steps to utilize Instapage effectively, ensuring optimal ROI on your digital marketing efforts.

Understanding the capabilities of Instapage

Instapage is designed for marketers seeking efficiency and effectiveness in their online campaigns. With over 100 conversion-focused templates and lead generation elements, the platform allows users to create visually stunning and highly functional landing pages effortlessly. Key features include advanced analytics, A/B testing capabilities, and customized audience engagement tools.

  1. 100+ ready-to-use templates: Instapage simplifies the design process, providing templates that can be deployed quickly without sacrificing quality.
  2. Built-in optimization tools: Users can optimize their pages through A/B testing and detailed analytics to refine campaigns continuously.
  3. Dynamic personalization features: Marketers can create tailored experiences for different segments using tools like dynamic text replacement.

Steps to create effective landing pages

Follow these steps to design landing pages that engage users and convert leads:

  1. Define your target audience: Identify who your ideal customers are and what solutions you offer that meet their needs. This understanding will guide your design and content strategy.
  2. Choose a relevant template: Leverage Instapage's extensive library of templates that align with your audience's preferences and your brand's aesthetics.
  3. Incorporate effective CTAs: Ensure clear and compelling calls-to-action are integrated into your landing pages to guide users towards desired actions.

Optimizing your landing pages for conversions

After launching your landing page, focus on its performance. Utilize the following strategies to enhance your results:

  1. Leverage heatmaps: Gain insights into user interactions on your page, helping highlight areas for improvement based on actual visitor data.
  2. Conduct A/B tests regularly: Experiment with different headlines, images, and CTAs to determine which variations yield better responses from visitors.
  3. Utilize real-time feedback: Engage your team in the collaboration features offered by Instapage to streamline feedback and optimize pages based on collective insights.

By following these steps and optimizing strategically, you can significantly elevate your marketing campaigns using Instapage.

Ready to take your digital marketing to the next level? Start leveraging Instapage's powerful tools to create landing pages that convert.

Sign up for Instapage today and watch your marketing results soar!

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