Build a Epic-ready product information page with a customizable template
Choose the best product information page template for Epic
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
The ultimate guide to using Instapage for landing page optimization
Landings pages are critical in driving conversions for digital marketing campaigns. Instapage, the leading platform for landing page and conversion rate optimization (CRO), offers powerful tools to optimize your marketing strategies effectively. This guide will walk you through the process of leveraging Instapage's features to maximize your return on investment (ROI).
Understanding the importance of high-converting landing pages
High-converting landing pages are designed specifically to capture leads and drive conversions, making them essential for any marketer. Instapage provides a library of over 100 customizable templates that not only speed up your page creation but are also optimized for conversion. This allows marketers of any budget and team size to create effective landing pages that resonate with their target audience.
- Diverse templates: Choose from a range of conversion-focused layouts tailored to various industries.
- User-friendly interface: Instapage’s intuitive drag-and-drop builder allows anyone to create stunning landing pages without coding skills.
- Lead generation elements: Integrated tools such as forms and calls to action help capture leads effectively.
Step 1: Creating your first landing page on Instapage
To get started, follow these straightforward steps to create a landing page:
- Select a template: Choose a high-converting template that suits your campaign goals and audience.
- Customize content: Use the intuitive builder to edit text, images, and logos to match your branding.
- Publish and collect data: Once satisfied, publish your landing page and use Instapage’s tracking tools to gather data on performance.
Step 2: Optimize your landing page for conversions
Once your landing page is live, focus on optimization techniques:
- A/B testing: Utilize built-in experimentation features to test different headlines, images, and calls to action.
- Heatmaps: Analyze user behavior on your page to understand where visitors are engaging and where they drop off.
- Analytics dashboard: Monitor KPIs such as conversion rates and bounce rates to continually refine your strategy.
Step 3: Personalizing the user experience
To ensure your content resonates with each segment of your audience, use Instapage's personalization features:
- Dynamic text replacement: Automatically adjust messaging based on user criteria like location or behavior.
- Ad mapping: Align your ads to specific landing pages to create cohesive user journeys.
- Segmentation tracking: Measure performance metrics tailored to unique audience segments for targeted improvements.
By implementing these strategies, you not only enhance the effectiveness of your campaigns but also ensure a scalable approach to digital marketing.
Ready to take your digital marketing performance to the next level? Start building high-converting landing pages today with Instapage and watch your ROI soar!
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