Find the best pricing page template for Business Services

Discover our vast library and find your perfect pricing page template for Business Services. See how easy it is to improve your conversions with Instapage!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

The ultimate guide to the pricing page template for business services

Creating an effective pricing page is crucial for business services as it can significantly influence conversion rates. Instapage offers tailored landing page solutions that not only enhance presentation but also optimize lead generation. Implementing a pricing page template can streamline your digital marketing strategy, making it easier for potential clients to understand your offerings and make informed decisions.

Understanding the importance of a pricing page template

A well-structured pricing page template serves as a crucial element in a business service’s funnel. It should clearly present pricing options, highlight unique value propositions, and integrate competitive analysis. Moreover, it can guide users towards additional resources or related services, maximizing engagement and conversions.

  1. Clarity: Clear pricing details help eliminate confusion and facilitate decision-making.
  2. Comparative analysis: Allows users to compare different service tiers, enhancing transparency.
  3. Call-to-action: Strong CTAs can direct users to engage further, increasing conversion rates.

Step 1: Choose the right pricing strategy

Begin by defining your pricing strategy. This could range from flat-rate pricing to tiered systems depending on market positioning and audience preferences.

  1. Flat-rate: Simple and straightforward, ideal for straightforward services.
  2. Tiered: Offers clients multiple options, catering to various needs and budgets.
  3. Custom: Tailored solutions for unique client demands, enhancing personalization.

Step 2: Design your pricing page layout

Next, focus on the layout of your pricing page. An effective layout improves user experience and helps prospective clients quickly find the information they need.

  1. Visual hierarchy: Use headings, subheadings, and sections to create a navigable structure.
  2. Comparison charts: Include charts that clearly differentiate service tiers for quick assessments.
  3. Testimonials: Showcase client testimonials or case studies to build trust and credibility.

Step 3: Optimize for conversions

Finally, ensure your pricing page is optimized for conversions. Utilize A/B testing, heatmaps, and analytical tools offered by Instapage to gauge on-page behavior and effectiveness.

  1. A/B testing: Experiment with different layouts and calls to action to identify what resonates best with users.
  2. Heatmaps: Use heatmaps to analyze where users are most engaged and adjust the layout accordingly.
  3. Analytics tools: Track user behavior to continually refine your pricing page.

A well-crafted pricing page can transform your business services' approach to customer acquisition.

Start building your pricing page with Instapage today and watch your conversion rates soar. Leverage our templates and tools to secure your digital marketing edge.

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