Utilize Instapage's template optimized for Microsoft Surface and simplify your pre-order page creation workflow
Design using a responsive pre-order page template that delivers a flawless experience on Microsoft Surface. Try Instapage today!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A comprehensive guide to creating high-converting landing pages with Instapage
Crafting effective landing pages is crucial for maximizing online marketing success. Instapage is the most powerful landing page platform that empowers marketers in the USA across various sectors, including business services and technology. Utilizing Instapage’s top-notch features, you can accelerate and optimize your digital marketing campaigns seamlessly.
Key Features of Instapage
Instapage offers an all-in-one solution that equips marketers with everything needed to elevate their campaigns. From customizable templates to effective collaboration tools, distance yourself from competitors by utilizing:
- 100+ high-converting templates: Choose from a diverse library of layouts designed for various industries to launch effective campaigns quickly.
- Dynamic text replacement: Personalize landing pages for unique audiences to enhance engagement and conversion.
- Built-in analytics dashboard: Monitor performance metrics to make informed decisions on optimizations and A/B testing.
Step 1: Selecting the Right Template
Choosing the right template is pivotal for your campaign. Start by considering the specific goals of your landing page. Here are three templates to consider:
- Lead generation template: Perfect for collecting visitor information and nurturing potential leads.
- Event registration template: Tailored for marketing webinars or events, ensuring easy sign-ups.
- Product launch template: Designed to showcase products dynamically, and increase pre-orders or launches.
Step 2: Customizing Your Page
Once you've selected a template, customization is key. Tailor your landing page by utilizing these features:
- Images and videos: Include compelling visuals that resonate with your target audience.
- Call-to-action (CTA) buttons: Make your CTAs prominent and compelling to guide user actions.
- Testimonials: Leverage social proof by incorporating customer feedback to build trust.
Step 3: Optimizing for Conversions
Lastly, optimization ensures that your landing page performs at its peak. Here's how to enhance conversion rates:
- A/B testing: Experiment with various elements on your page to find what works best.
- Heatmaps: Understand user behavior to make data-driven adjustments.
- Personalization strategies: Adjust content dynamically based on user behavior and demographics.
By following these steps, you can consistently create high-converting landing pages tailored to your marketing needs.
Get started with Instapage today and transform your digital marketing campaigns! Sign up for a free trial and discover the power of effective landing pages.
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