Reach more leads with pre-launch page template for Procurement
Making landing pages is easy with Instapage. Find your pre-launch page template for Procurement and easily polish it with our powerful editor.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A guide to using the pre-launch page template for procurement professionals
Launching a successful landing page is critical, especially for procurement professionals aiming to engage potential clients. Instapage offers a powerful pre-launch page template that can save time and enhance effectiveness. This guide will walk you through the essential steps to create an impactful landing page tailored to your audience, ensuring your marketing campaigns drive results.
Understanding the pre-launch page template
The pre-launch page template allows businesses in the procurement sector to build anticipation before a product or service is fully available. This template is specifically designed to capture leads and provides a touchpoint for engagement even before the launch occurs. With its focus on lead generation, the pre-launch page serves as a foundational tool for any marketing strategy.
- Lead capture: Collect visitor information through forms, enabling direct outreach upon launch.
- Brand awareness: Increase visibility and establish a connection with your target audience ahead of time.
- Market feedback: Use early interest to gauge market response and adjust offerings if necessary.
Step 1: Customize your page for your audience
The first step involves tailoring the page to your specific target audience in procurement. Customize your messaging, visuals, and calls-to-action to resonate with procurement professionals, ensuring that it addresses their unique challenges and needs.
- Targeted messaging: Use language that speaks directly to procurement challenges, highlighting solutions you offer.
- Relevant visuals: Incorporate images or graphics that resonate with the procurement sector.
- Strong CTAs: Create compelling calls-to-action that prompt visitors to share their details or inquire further.
Step 2: Optimize for conversions
Optimization is critical in elevating your landing page’s conversion rates. Apply Instapage’s built-in A/B testing to compare variations of your page, leveraging insights from heatmaps to understand user behavior.
- Experiment with headlines: Test different approaches to catch the attention of visitors immediately.
- Analyze user behavior: Use heatmaps to adapt the layout and content based on where users are engaging most.
- Measure impact: Regularly review analytics to ensure the landing page evolves to meet audience expectations.
Step 3: Launch and evaluate performance
Once you've created and optimized your pre-launch page, the next step is to officially launch it. Monitor engagement and performance closely by gathering data on submissions and user interactions, allowing for continuous improvement.
In conclusion, establishing an impactful pre-launch page tailored for procurement professionals can significantly enhance your marketing strategy. With Instapage's user-friendly features and templates, you are equipped to achieve a successful launch.
Ready to transform your marketing approach? Start creating your pre-launch page today with Instapage's intuitive platform and unlock your business's potential!
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