Simplify your digital marketing with pre-launch page template for home improvement stores
Create a custom pre-launch page template for home improvement stores and let your future clients know about the best offers for them.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
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A comprehensive guide to the pre-launch page template for home improvement stores
Successfully launching a home improvement store begins with a strong online presence. Instapage provides pre-launch page templates that effectively capture user interest and lead to higher conversions. By utilizing these templates, your marketing initiatives can reach their full potential, from lead generation to completed sales.
Understanding the importance of a pre-launch page
A pre-launch page is essential for generating excitement and anticipation before your home improvement store goes live. This dedicated landing page allows you to capture leads, create a mailing list, and gather outstanding interest in your offerings. Key features include:
- Lead generation: Capture visitor information to build a customer database for future marketing efforts.
- Engagement: Use compelling visuals and informative content to keep potential customers interested.
- Data collection: Analyze visitor behavior to refine your offerings and make improvements before the launch.
Step 1: Choosing the right pre-launch template
Select a pre-launch template that aligns with your brand identity and resonates with your target audience. Consider the following aspects:
- Visual appeal: Ensure the design is modern and appealing to attract visitors.
- Functionality: Choose templates that support lead generation and have built-in forms.
- Customization: Opt for templates that can be easily tailored to reflect your brand's unique message.
Step 2: Crafting compelling content
To ensure your pre-launch page converts visitors into leads, your content must be engaging and informative. Focus on these aspects:
- Clear value proposition: Articulate what makes your home improvement store unique and invite action.
- High-quality images: Use visuals that showcase your products and services effectively.
- Call-to-action (CTA): Include a strong, clear CTA that encourages visitors to sign up for updates.
Step 3: Optimizing for conversions
After launching your pre-launch page, regularly assess its performance. Use these strategies to optimize conversions:
- A/B testing: Experiment with different headlines, images, and CTAs to find the most effective combinations.
- Analytics tracking: Monitor metrics such as click-through rates and lead captures to gauge performance.
- Feedback mechanisms: Utilize visitor feedback to improve your page every step of the way.
Implementing these steps will ensure a successful pre-launch strategy, setting the foundation for a thriving home improvement store.
Get started today with Instapage’s extensive library of customizable pre-launch templates and watch your future home improvement store thrive.
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