Create your pre-launch page template for gig-based businesses

Expand your reach with an easily customizable pre-launch page template for gig-based businesses. Create landing pages with no design software needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to the pre-launch page template for gig-based businesses

Launching a gig-based business involves careful planning and a strategic approach to marketing. Instapage's pre-launch page template equips you with the essential tools needed to effectively highlight your service offerings and capture leads even before your official launch. By utilizing high-converting landing page templates, you can position your business for success right from the start.

Understanding the importance of a pre-launch page

A pre-launch page serves as an essential component of your marketing strategy. It creates anticipation and allows you to collect valuable contact information from potential customers. Here are several key benefits of utilizing a pre-launch page:

  1. Builds excitement: Teases your audience about your upcoming services, creating buzz before you officially launch.
  2. Captures leads: Collects email addresses and other contact details using lead generation elements, enabling direct communication.
  3. Validates ideas: Allows you to assess market interest in your services and make necessary adjustments prior to launching.

Step 1: Customize your pre-launch page template

Your first step in utilizing Instapage for a pre-launch campaign is to customize your chosen template. Instapage offers over 100 ready-to-use templates tailored for various industries. Follow these steps:

  1. Choose a template: Select a conversion-focused template that aligns with your brand identity.
  2. Add your branding: Personalize the page with your logo, color scheme, and fonts to maintain brand consistency.
  3. Insert relevant content: Craft compelling headlines and descriptions that clearly articulate what your gig-based business offers.

Step 2: Optimize for conversions

Once you have customized the template, it's critical to optimize your landing page for conversions. Adjust elements based on performance insights with these strategies:

  1. A/B testing: Use Instapage's built-in A/B testing tools to find out which headlines and images perform better.
  2. Heatmaps: Analyze user behavior through heatmaps to understand what elements engage visitors most.
  3. Call-to-action (CTA): Ensure your CTA stands out and is clear; use actionable language like 'Sign up for early access' or 'Join our email list'.

Step 3: Launch your pre-launch page and drive traffic

After preparing your page, the final step is to launch it and drive traffic to it. Effective traffic generation strategies include:

  1. Social media promotion: Share your pre-launch page on various social media platforms to reach a wider audience.
  2. Email marketing: Send targeted emails to your existing contacts encouraging them to share the pre-launch page.
  3. Collaborations: Partner with influencers or similar businesses to increase visibility and attract more leads.

In summary, a pre-launch page is your gateway to establishing a solid foundation for your gig-based business. By utilizing Instapage's powerful features tailored for lead generation, you can maximize your campaign's potential from the outset.

Ready to create an impactful pre-launch page? Explore Instapage today and start designing a page that converts leads into loyal customers.

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