Customize the pre-created pre-launch page template for casual users

No matter your background, you can easily build landing pages. Simply find the right pre-launch page template for casual users and adjust it to your needs!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using the pre-launch page template for casual users on Instapage

In the highly competitive market of digital marketing, the use of Instapage's pre-launch page template can be a game-changer for marketers aiming to create buzz before a product launch. This guide provides a step-by-step approach to utilizing this powerful tool effectively, ensuring casual users can harness the full potential of their landing pages.

Understanding the pre-launch page template

The pre-launch page template allows you to capture interest and build an audience prior to launching your product. By utilizing this template, marketers can collect email addresses, gauge interest, and generate excitement, which are crucial steps in effective marketing campaigns. The ease of use makes it accessible for casual users who may not have a background in design or coding.

  1. Engagement: The template helps in engaging users pre-launch, allowing for immediate feedback.
  2. Lead Generation: It captures valuable leads to nurture toward the eventual launch.
  3. Brand Awareness: Increases visibility and awareness of your upcoming product.

Step 1: Customizing your pre-launch page

Customizing your pre-launch page is straightforward with Instapage’s user-friendly interface. Here’s how to get started:

  1. Choose a template: Select the pre-launch page template that resonates with your brand's identity.
  2. Add branding elements: Incorporate your logo, tagline, and color scheme to ensure brand consistency.
  3. Include enticing copy: Write compelling content that highlights what users can expect from the launch.

Step 2: Integrating lead generation elements

Once the visual aspects are in place, focus on lead generation. Here are crucial elements to include:

  1. Email signup forms: Integrate forms that allow users to subscribe for updates.
  2. Countdown timers: Create urgency by showing a countdown to launch, motivating users to sign up early.
  3. Social sharing buttons: Encourage users to spread the word, increasing your reach exponentially.

Step 3: Launching your pre-launch page

After finalizing your design and lead generation elements, it’s time to launch your pre-launch page. This is where you ensure everything flows smoothly before the audience arrives.

  1. Test functionality: Click through on various devices to confirm responsiveness and interactivity.
  2. Monitor traffic: Use analytics to track visitor behavior and engagement levels.
  3. Optimize: Based on initial feedback, tweak elements of your page for better performance.

Following these steps can ensure your pre-launch page is not only functional but also effective in engaging users and capturing leads. Get ready to take your marketing campaign to the next level.

Start your journey today by utilizing Instapage’s pre-launch templates to build excitement and drive engagement before your official launch. Sign up now and leverage the power of targeted landing pages!

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