Utilize Instapage's portfolio website template optimized for Microsoft Edge for maximum efficiency

Get high conversion rates with our Microsoft Edge-optimized portfolio website template. Created for marketers to build great SEO-optimized landing pages with ease!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to using Instapage for landing page optimization

Instapage stands out as a premier platform for landing page creation and conversion rate optimization (CRO). Marketers in various sectors, including business services and education, can significantly enhance their digital marketing endeavors using Instapage's robust features designed for lead generation and optimization.

Understanding the power of Instapage

Instapage offers an all-in-one solution with numerous templates and lead generation elements. With over 100 ready-to-use high-converting templates, you can kick-start your campaigns without a steep learning curve. The intuitive visual editor allows users to build bespoke landing pages that align perfectly with their branding and marketing goals.

  1. Diverse template library: Instapage's library includes templates catering to various industries, making it easy to find the perfect fit.
  2. User-friendly builder: The drag-and-drop interface ensures that even those without coding knowledge can create stunning pages.
  3. Lead generation tools: Pre-built elements such as forms and calls-to-action help you capture leads effectively.

Step 1: Building your landing page

Start by selecting a template that resonates with your campaign objectives. Instapage provides a flexible and easy-to-use page creation platform that allows you to customize your choice extensively.

Step 2: Optimizing for conversions

Conversion optimization is crucial for achieving marketing success. To enhance your landing page's performance, Instapage offers built-in experimentation features.

  1. A/B testing: Experiment with different headlines, images, and call-to-action buttons to determine what resonates best with your audience.
  2. Heatmaps: Gain insights into user behavior on your page, allowing you to adjust design and content based on real user data.
  3. Analytics dashboard: Track performance metrics to refine your approach further.

Step 3: Personalizing experiences

Personalization elevates user engagement and increases conversion rates. Utilize dynamic text replacement and audience-specific metrics to create tailored experiences that speak directly to your visitors.

  1. Dynamic ads: Align specific ads with targeted landing pages to enhance relevance.
  2. Audience segmentation: Track responses and metrics by audience types for improved targeting.
  3. Feedback loops: Integrate real-time feedback mechanisms for continuous improvement.

By following these steps, marketers can utilize Instapage effectively, ensuring their landing pages are optimized for maximum impact.

Ready to transform your digital marketing campaigns? Start building your landing pages with Instapage today and unlock the potential to maximize your ROI.

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