Create polished CMS website from scratch using our lead-focused templates
Drive more leads with Instapage polished CMS website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Maximize your ROI with Instapage's powerful landing page platform
Instapage combines an intuitive design platform with advanced optimization tools, allowing marketers to boost their digital campaigns effectively. It's the ideal solution for various sectors, including marketing and advertising, tech, and education, and is designed to meet all your landing page needs.
Understanding the importance of landing pages in digital marketing
Landing pages play a crucial role in capturing leads and converting visitors into customers. An optimized landing page can significantly increase conversion rates, making it essential for marketers. With Instapage's platform, businesses can create tailored experiences that resonate with their target audience.
- High conversion rates: Instapage offers over 100 templates designed to drive conversions.
- Quick implementation: Utilize drag-and-drop features to launch pages swiftly.
- A/B testing: Implement built-in tools to experiment and optimize your landing pages.
Step 1: Build your landing page effectively
Creating landing pages with Instapage is streamlined and user-friendly. Begin by selecting from over 100 conversion-focused templates that fit your campaign goals.
Step 2: Optimize for higher conversions
Leverage Instapage's built-in experimentation features to fine-tune your landing pages. Utilize features like A/B testing and heatmaps to analyze user behavior.
- Analytics dashboard: Track performance metrics that inform necessary adjustments.
- Heatmaps: Visualize user interactions to identify areas for improvement.
- A/B testing: Test different variations of your landing pages to discover which performs best.
Step 3: Personalize your content
Utilize Instapage’s personalization tools to create unique experiences for your audiences. Dynamic text replacement allows you to change content on pages based on visitor information, resulting in higher engagement.
- Dynamic content: Tailor the landing page content to match ad campaigns.
- AdMaps: Align specific ads with dedicated landing pages for better targeting.
- Audience segmentation: Track engagement metrics at a granular level to improve future strategies.
In conclusion, Instapage equips marketers with the tools required to build, optimize, and personalize landing pages that effectively drive ROI.
Get started with Instapage today to transform your digital marketing strategy and accelerate your campaign results.
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