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Reach out to the right audience with pitch page template for franchise companies

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to using Instapage for optimizing digital marketing campaigns

Launching effective landing pages is crucial for marketers looking to maximize ROI. Instapage provides an all-in-one solution designed for businesses in various sectors such as tech, education, and financial services. Here’s how to leverage Instapage for your campaigns effectively.

Understanding the components of a successful landing page

A successful landing page has key features that ensure high conversion rates. Here are essential elements that must be considered:

  1. Clear Call-to-Action (CTA): A specific action for visitors to perform, such as signing up or downloading resources.
  2. Compelling Headlines: Grab attention with a headline that directly addresses the user's needs or pain points.
  3. Lead Generation Forms: Collect visitor information efficiently through pre-built forms that integrate with popular CRM tools.

Step 1: Utilize templates and lead gen elements

Choose from over 100 high-converting templates tailored specifically for different industries. This allows you to create landing pages without starting from scratch. Consider the following options:

  1. Industry-Specific Templates: Templates designed for business services or marketing can speed up the process of creating relevant pages.
  2. Lead Generation Elements: Use pre-built elements such as contact forms, buttons, and pop-ups to capture visitor information.
  3. Intuitive Builders: The drag-and-drop interface allows easy customization, adapting the design without needing any coding skills.

Step 2: Optimize with built-in experimentation features

To ensure your landing pages are performing at their best, make use of Instapage’s optimization tools. Focus on these strategies:

  1. A/B Testing: Experiment with different headlines, images, and CTAs to determine which versions convert better.
  2. Heatmaps: Analyze visual representations of where users are clicking to identify areas of improvement.
  3. Analytics Dashboard: Use the integrated analytics feature to track visitor behavior and measure overall page performance.

Step 3: Personalize for enhanced user engagement

Personalization greatly improves user experience, leading to higher conversion rates. Here’s how to effectively implement personalization:

  1. Dynamic Text Replacement: Tailor messages based on visitor data to increase relevance.
  2. AdMaps Integration: Align advertisements with specific landing pages to ensure a cohesive user journey.
  3. Audience Segmentation: Track performance metrics based on different audience segments to enhance targeting strategies.

Implementing these techniques using Instapage will help any marketing team achieve better results from their landing pages, ultimately maximizing ROI.

Ready to boost your marketing efforts? Sign up for Instapage and start optimizing your campaigns today!

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