Get a starting point with the PHP optimized pros and cons page template

Supercharge your pros and cons page with PHP for outstanding performance! Learn more today.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to Instapage for optimizing conversion rates with landing pages

Instapage stands as an unparalleled choice for marketers seeking to maximize their efforts in digital campaigns. The importance of a robust landing page cannot be overstated, as it serves as the bridge between ad clicks and conversions. In this guide, we'll explore how you can leverage Instapage's unique features to create high-converting landing pages.

Understanding Instapage's landing page capabilities

Instapage is designed specifically to streamline the landing page creation process. With a user-friendly interface, marketers of all skill levels can build their pages quickly. The platform provides over 100 customizable templates that are optimized for lead generation. This modular approach eliminates the need for coding, allowing teams to focus on what matters most: delivering value to their audience.

  1. High-converting templates: Access a variety of templates designed based on proven conversion strategies.
  2. Intuitive editors: Utilize drag-and-drop builders that simplify the design process.
  3. Integrated lead generation: Utilize pre-built forms and lead generation tools to capture user information seamlessly.

Steps to create a landing page with Instapage

Creating a successful landing page on Instapage involves a few straightforward steps:

  1. Select a template: Choose from a library of conversion-focused templates that suit your campaign's goal.
  2. Customize your page: Use the intuitive builder to add your branding, content, and call-to-action elements.
  3. Preview and publish: Review your page before going live, ensuring all elements function correctly.

Optimizing your landing pages for better conversions

Once your landing page is live, the optimization process begins. Instapage provides in-depth analytics tools that allow you to track user interactions and page performance tailored to your audience's behavior.

  1. Use A/B testing: Experiment with different headlines, images, or calls to action to find the highest-converting combinations.
  2. Analyze heatmaps: Understand which parts of your page attract the most attention and adjust accordingly.
  3. Set up conversion goals: Utilize the platform's analytics features to define and track conversions effectively.

In conclusion, Instapage empowers marketers with customizable tools to enhance campaigns through effective landing pages. With a commitment to continuous experimentation and optimization, your marketing strategies will not only attract clicks but also convert them into measurable results.

Ready to transform your digital marketing campaigns? Sign up for Instapage today and unlock a suite of powerful features designed to elevate your ROI!

People also ask about PHP optimized pros and cons page template

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results