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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximize ROI with Instapage: The ultimate landing page and CRO platform

In the fast-paced world of digital marketing, Instapage stands out as a powerful landing page and conversion rate optimization (CRO) tool that enables marketers to accelerate and optimize their campaigns effectively. Businesses across various sectors, including technology, financial services, and education, can leverage Instapage’s extensive features to enhance their marketing strategies and achieve a significant return on investment (ROI).

Leverage ready-to-use templates and lead generation elements

Instapage offers over 100 high-converting templates tailored for different marketing objectives. These templates are designed to cater specifically to the needs of various industries, allowing marketers to launch effective landing pages swiftly. Utilizing these pre-built lead generation elements can significantly enhance campaign results without the need for extensive development time.

  1. 100+ conversion-focused templates for quick deployment. Each template is tested for performance to ensure maximum effectiveness.
  2. Pre-built lead generation elements that streamline the process of capturing leads and converting traffic.
  3. Intuitive design and easy customization to match your brand’s unique style, making each landing page engaging.

Create compelling landing pages effortlessly

With Instapage, marketers can build landing pages without the need for coding expertise. The platform features a drag-and-drop builder that makes designing pages as simple as moving elements around. This flexibility allows for quick adaptations based on performance and audience insights.

Optimize landing pages with built-in experimentation tools

Optimizing landing pages is crucial for increasing conversions. Instapage's built-in A/B testing capabilities enable marketers to experiment with different versions of a page to see which performs best. Using detailed heatmaps, marketers can analyze user behavior to understand where to make improvements.

  1. Conducting A/B tests to compare variations of landing pages for better performance.
  2. Utilizing heatmaps to visualize user interactions, ensuring you understand how visitors engage with your content.
  3. Analytics dashboards track KPIs effectively, helping you make data-driven decisions to enhance your strategies.

Deliver personalized experiences to enhance engagement

Personalization is a key factor in driving conversions. Instapage allows marketers to create customized content that resonates with specific audience segments. With features such as dynamic text replacement and audience-level metrics tracking, personalization becomes seamless.

  1. Dynamic text replacement to tailor messaging based on user data, increasing relevance and engagement.
  2. Integration with AdMaps to align specific ads to tailored landing pages, ensuring a consistent message.
  3. Robust analytics tools that provide insights into audience behavior, allowing for targeted content creation.

In conclusion, Instapage is not just a tool; it’s a comprehensive solution for marketers aiming to optimize their campaigns. With a user-friendly interface and powerful features, it equips you to maximize your ROI effectively.

Ready to enhance your digital marketing strategy? Sign up for Instapage today and discover how our platform can transform your landing pages and boost your conversion rates effortlessly.

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