Create parallax comparison website from scratch using our lead-focused templates
Drive more leads with Instapage parallax comparison website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
Maximize your marketing efforts with Instapage's powerful landing page and CRO platform
When launching digital marketing campaigns, having effective landing pages is critical to your success. Instapage provides a comprehensive platform for marketers to build, optimize, and personalize landing pages without needing technical skills. With over 100 high-converting templates tailored for various industries, like business services and tech/SaaS, you can create compelling pages that accelerate your conversion rates and maximize your ROI.
Understanding the importance of conversion-focused landing pages
Conversion-focused landing pages are designed specifically to encourage visitors to take a single action, be it subscribing to a newsletter or making a purchase. Effective landing pages leverage psychological principles, and data-driven design elements to guide users toward conversion.
- Clarity: Ensure that your messaging is clear and concise. Users should immediately understand the offer.
- Visual Appeal: Design should be aesthetically pleasing and relevant to the ad or message that brought users to the page.
- Call-to-Action (CTA): A compelling and visible CTA is crucial. It should tell users precisely what action to take next.
Step 1: Choose the right template and customize it
Selecting the right template is the first step in creating a successful landing page using Instapage. With over 100 pre-built templates, you can find one that best aligns with your campaign goals. Personalization options are abundant, enabling you to tailor the content and design to resonate with your target audience.
Step 2: Optimize your landing page for conversions
Once the template is selected, optimizing your landing page is crucial for enhancing performance. Here are key optimization techniques:
- A/B Testing: Experiment with different headlines, images, and CTAs to see what resonates best with your audience.
- Heatmaps: Utilize heatmaps to analyze user behavior and adjust elements that may distract from the main CTA.
- Analytics: Leverage analytics tools to gain insights into metrics like bounce rate and conversion to continuously refine your landing page.
Step 3: Personalize user experiences
Creating tailored experiences for users can significantly increase engagement and conversion rates. By utilizing dynamic text replacement, you can ensure users feel addressed personally, leading to better results. Consider the following personalization strategies:
- Ad Alignment: Use AdMaps to align specific ads to unique landing pages that match user intent, enhancing relevance.
- Target Audience Segmentation: Customize content based on different audience segments for more engaging interactions.
- Real-time Updates: Instapage allows for real-time collaboration, facilitating quick adjustments to live pages based on user feedback or data analysis.
By following these steps diligently, you can harness the full potential of Instapage's capabilities to drive better marketing results. An effective landing page not only attracts visitors but guides them seamlessly towards completing a desired action.
Ready to elevate your digital marketing campaigns? Sign up for Instapage today and discover how its powerful features can transform your landing pages into conversion machines.
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