Build a Epic-ready order tracking page with a customizable template

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A powerful guide to maximizing conversions with Instapage

Harnessing the capabilities of Instapage can dramatically transform your marketing campaigns. This all-in-one landing page and conversion rate optimization (CRO) platform ensures that you have everything needed to create high-impact landing pages that not only attract visitors but also convert them into customers. Here, we will walk you through a step-by-step guide to effectively utilize Instapage to enhance your digital marketing strategy.

Understanding the essentials of Instapage

Instapage is designed to simplify the landing page creation process. With over 100 high-converting templates and intuitive building elements, it allows marketers to create pages without needing any coding skills. The platform offers a suite of tools tailored to facilitate lead generation, page optimization, and collaborative efforts, making it suitable for any marketing team, regardless of size or budget.

  1. Templates & Lead Gen Elements: Instapage provides access to over 100 ready-to-use templates, helping you launch lead-capturing pages instantly.
  2. Landing Pages: The flexible design tools let you build customized landing pages quickly, ensuring that each page aligns perfectly with your campaign objectives.
  3. Optimization Tools: Utilize built-in experimentation features and analytics dashboards that guide you in tweaking your landing pages for better performance.

Step 1: Create your landing page

The process of building a landing page on Instapage is straightforward. Here’s how to get started:

  1. Select a Template: Choose from the library of conversion-focused layouts to kickstart your design.
  2. Customize Your Content: Use the drag-and-drop functionality to add your text, images, and videos that resonate with your target audience.
  3. Optimize for SEO: Ensure that your landing page is optimized for search engines by including relevant keywords and metadata.

Step 2: Optimize for conversion

Optimization is key to ensuring your landing pages convert visitors into leads. Here are several strategies:

  1. A/B Testing: Run A/B tests on different versions of your pages to identify which elements drive more conversions.
  2. Heatmaps: Leverage detailed heatmap analytics to understand user behavior on your landing pages, allowing you to make data-driven adjustments.
  3. Personalization: Use Instapage’s dynamic text replacement feature to tailor messages to different audience segments for improved engagement.

Step 3: Collaborate effectively

Collaboration among team members is essential for successful campaign execution. Use these features to enhance teamwork:

  1. Real-time Edits: Collaborate with team members by providing instant feedback and making real-time edits to your landing pages.
  2. Stakeholder Sharing: Securely share landing pages with external stakeholders or clients to gather input and approval promptly.
  3. Version Control: Utilize built-in version control to track changes and revert back if needed.

By following these steps, you can leverage Instapage to create effective landing pages that drive significant conversions and ultimately maximize ROI.

Ready to boost your marketing efforts? Sign up for Instapage today and start building landing pages that convert!

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