Take your order tracking page creation experience to the next level with our Ghost-compatible template

Build and integrate high-converting order tracking page templates with Ghost effortlessly!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Crafting High-Converting Landing Pages with Instapage

Building effective landing pages is crucial for maximizing the ROI of your digital marketing campaigns. Instapage is the most powerful landing page and CRO platform, helping marketers across various sectors like education, financial services, and tech to create high-impact campaigns effortlessly.

Understanding Landing Page Essentials

Landing pages serve as the cornerstone of conversion rate optimization (CRO). With Instapage, users have access to over 100 conversion-focused templates and lead generation elements that can be quickly customized. This capability is essential for businesses in sectors such as energy & utilities where targeted leads can significantly boost outcomes.

  1. Templates: Pre-built layouts designed to convert, which save time and simplify the creation process.
  2. Lead Generation Elements: Tools like forms and pop-ups that capture visitor information efficiently.
  3. Customization Flexibility: A user-friendly interface that allows marketers to tailor designs without coding skills.

Step 1: Creating Your First Landing Page

Creating a landing page with Instapage involves several straightforward steps. Start by selecting a template that aligns with your campaign goals.

  1. Choose a Template: Explore the library and pick a design that suits your marketing strategy.
  2. Utilize Instablocks: These customizable blocks help you arrange elements effortlessly and are usable across multiple pages.
  3. Add Content: Incorporate compelling copy and visuals that speak to your target audience's needs.

Step 2: Optimize for Higher Conversions

Once your page is created, optimizing for conversions is critical. Instapage offers built-in experimentation features to enhance effectiveness.

  1. A/B Testing: Compare different versions of your landing page to see which performs better.
  2. Heatmaps: Gain insights into user behavior to understand which areas draw attention.
  3. Analytics Dashboard: Monitor key metrics to continuously iterate and improve your pages.

Step 3: Engage and Personalize Your Audience

High-performing landing pages should resonate with the audience directly. With Instapage's personalization features, crafting tailored experiences becomes feasible.

  1. Dynamic Text Replacement: Adjust messaging based on where the user came from.
  2. AdMaps: Align ads to specific landing pages to enhance relevancy and engagement.
  3. Audience Metrics: Track performance on an audience level to adjust strategies based on real data.

Prioritizing optimized, personalized experiences can significantly enhance your marketing efforts and drive ROI.

Ready to elevate your digital campaigns? Start using Instapage today and turn your landing pages into high-converting powerhouses.

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