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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to leveraging Instapage for landing page and CRO excellence

Instapage is the leading landing page and conversion rate optimization (CRO) platform designed to empower marketers across diverse industries in the USA. Whether you're in business services, tech, or education, this platform equips you with all the necessary tools to transform and elevate your digital marketing campaigns effectively. Let’s dive into how you can make the most of Instapage through this step-by-step guide.

Understanding the power of landing pages

Landing pages are crucial in directing traffic from your campaigns into tangible leads. Instapage simplifies this process with a user-friendly interface that lets you create high-converting pages without coding. The platform’s extensive library of templates and intuitive builders reduces the time and effort involved in launching effective campaigns.

  1. Access to 100+ high-converting templates: Choose from various designs tailored to different industries and goals, making it easier to appeal to your target audience.
  2. Easy integration with CRM tools: Streamline your lead capture and follow-up processes by connecting your landing pages to your existing customer relationship management systems.
  3. Responsive design: Ensure your pages look great on all devices, enhancing user experience and improving conversion rates.

Creating your first landing page

To create your landing page, start by selecting a template that aligns with your campaign goals. Instapage provides flexible editing options, allowing you to customize elements without any technical expertise.

  1. Choose a template: Pick a design that resonates with your brand and objectives.
  2. Add lead generation elements: Include forms, buttons, and images that help convert visitors into leads.
  3. Optimize for SEO: Incorporate relevant keywords to improve search rankings and organic traffic.

Optimizing your campaigns with Instapage

Once your landing page is live, it's essential to focus on optimization. Instapage gives you access to built-in experimentation features and analytics tools that help you understand audience behavior.

  1. Utilize A/B testing: Test different headlines, images, and CTAs to see which variations lead to higher conversions.
  2. Analyze heatmaps: Gain insights into how users interact with your page, allowing you to make informed adjustments.
  3. Track metrics: Monitor performance using the analytical dashboard to identify areas for improvement.

By following these steps, marketers can significantly enhance their campaign performance using Instapage’s robust set of tools and resources.

Embrace the power of Instapage today and take your digital marketing campaigns to new heights.

Ready to optimize your landing pages? Sign up for Instapage now and access all the features you need to succeed!

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