Select your custom opt-in page template for tour operators

Build your landing pages easily with opt-in page template for tour operators. Discover more tools for digital marketing and improve your conversions.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective guide to optimizing opt-in pages for your digital marketing campaigns

Opt-in pages are crucial for capturing leads and building your email list, and Instapage's powerful landing page platform allows marketers to create high-converting opt-in pages effortlessly. With more than 100 customizable templates and effective lead generation elements, optimizing your opt-in pages has never been easier.

Understanding the importance of opt-in pages

An opt-in page serves as a dedicated landing page designed to capture visitor information in exchange for something valuable, like a free resource or offer. Creating a compelling and visually appealing opt-in page can significantly enhance your conversion rates. Here are some key points to consider:

  1. Clear value proposition: Clearly state what the user will receive in exchange for their information.
  2. Simple design: A clutter-free layout helps direct attention to the call-to-action.
  3. Trust elements: Include testimonials or trust badges to increase credibility.

Step 1: Choose the right opt-in template

Instapage offers a variety of high-converting opt-in templates suitable for various industries. When selecting a template, consider your target audience's preferences and needs.

  1. Select by industry: Choose templates tailored for the business services or education sector.
  2. High conversion rates: Look for designs that have proven effective through A/B testing.
  3. Customization potential: Ensure the template allows for dynamic tailoring to your audience.

Step 2: Customize your content

Once you've chosen a template, it's time to customize your content to resonate with your target audience. Use the personalization features in Instapage to deliver tailored messages.

  1. Dynamic text replacement: This feature allows modifications based on user data, increasing relevance.
  2. Align ads to pages: Utilize Instablocks to match your ad campaigns with specific landing pages.
  3. Analytics tracking: Monitor audience engagement and optimize accordingly.

Step 3: Optimize for conversions

After finalizing your opt-in page, focus on optimizing it for better conversions. Use the built-in experimentation features to test various elements.

  1. Conduct A/B tests: Compare different headlines or calls-to-action to identify top performers.
  2. Heatmaps: Analyze user behavior to determine where visitors click and drop off.
  3. Performance analytics: Leverage Instapage’s analytics dashboard to gain insights into conversion rates.

By following these steps, you can maximize the effectiveness of your opt-in pages and enhance your lead generation efforts.

Start optimizing your opt-in pages today with Instapage’s powerful platform to drive better conversions and grow your audience!

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