Discover more opportunities with this opt-in page template for remote teams

Opt-in pages are email sign up forms that allow visitors to sign-up (opt-in) to your email list or register for an online event. When a user submits the form, they are giving permission to the marketer to send marketing follow-up emails.

An opt-in email is an email thats only sent to subscribers who willingly provided their email address to join your mailing list. Opt-in emails are a form of inbound email marketing, which means you arent reaching out to random customers to try to drum up interest in your brand or product.

An Opt-In Form is a form template designed to encourage website visitors or customers to willingly provide their contact information in exchange for exclusive deals, promotions, or updates. Businesses can use this form to build their email list and engage with their target audience effectively.

The Elements of a Perfect Opt-in Page The Hero Section. The Headline. That brings us to the next most important part of your opt-in page the headline. A Compelling Subheader. Lead Magnet. A Narrative. Opt-in Form. Call to Action (CTA) Testimonials and Social Proof (Trust)

An Opt-In Page (formerly referred to as a subscribe page) is a websites page where visitors can choose (opt-in) to receive communications such as promotional emails and newsletters. To sign up for these communications, visitors are requested to provide their name and email address on the Opt-In Page.

Implied and explicit forms of consent Explicit consent is given when you ask an individual for permission to send them marketing emails and they agree. The recipient has to manually opt-in to receive your emails through written consent, clicking a checkbox on your form, or by confirming through double opt-in.

While landing pages can be much longer, containing lots of details, images, several CTAs, and, whats more important, are designed to sell products. Lastly, an opt-in page converts users into leads, while landing page belongs to a lead-to-customer conversion type.

How to Build an Opt-in Email List Attract prospects with valuable content. Ask people to subscribe. Offer gated content. Become a thought leader. Use your other email lists. Suggest customers subscribe during checkout.