Create your opt-in page template for Mail processors

Here are some opt-in best practices to follow: Tell prospective followers what to expect from your emails. Encourage constructive feedback through polls or surveys. Keep things simple and dont make it difficult to sign up. Offer something valuable in exchange for opting in. Require new subscribers to confirm their decision.

Here are the parts you need to include to create the perfect optin landing page: Headline. Just because people arrive at your landing page, it doesnt mean theyre going to opt in. Subheadline. Lead Magnet. Landing Page Copy. Social Proof. Optin Form. Call to Action.

Single Opt-In Example Once arriving on their homepage, a pop up appears to signup for a newsletter to receive a discount on the next purchase. Once the user enters their email address and presses subscribe, they are automatically signed up without needing to confirm their email.

A good opt-in message should be clear, concise, and transparent, effectively communicating what the recipient is signing up for, the frequency of messages, and how to opt-out . For example, an effective SMS opt-in message could be: Get weekly updates on our latest products and special offers! Text YES to subscribe.

When you ask customers to opt-in to your marketing emails, you should offer a brief description of what theyre opting into and what they can do if they no longer want to receive emails. You can also use this section to thank people who choose to join your mailing list.

Here is an example of approved opt-in language: [ ] I agree to receive marketing and customer service calls and text messages from [Company]. Msg/data rates may apply. Msg frequency varies.

10 Best Strategies For Increasing Email Opt-Ins Pop-ups. Offer First Purchase Discounts. Optimize Opt-ins: Timing, CTAs, and Placement. Newsletter Sign-ups. Run Giveaways. Create a Landing Page. Try a Spin-to-win Option. Try Text-To-Join.

While landing pages can be much longer, containing lots of details, images, several CTAs, and, whats more important, are designed to sell products. Lastly, an opt-in page converts users into leads, while landing page belongs to a lead-to-customer conversion type.