Power up your one page website with pricing models built within a template.

Use the one page website template with pricing models along with other endless design possibilities at your fingertips.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to landing page creation with Instapage

Creating effective landing pages is crucial for any digital marketing campaign. With Instapage, marketers can leverage advanced tools and templates specifically designed to optimize conversions. This guide will walk you through the step-by-step process of utilizing Instapage to enhance your campaign's performance and boost ROI.

Understanding the basics of Instapage

Instapage is designed for marketers looking to accelerate and optimize their digital marketing strategies. This platform offers a wide variety of templates and lead generation elements that help you launch high-converting pages rapidly. By using its intuitive builders, even teams with limited coding experience can create stunning landing pages easily.

  1. Easily customizable templates: With over 100 ready-to-use templates, you can find a design that fits your campaign without starting from scratch.
  2. Intuitive page builders: The visual drag-and-drop interface makes it easy to construct pages that reflect your brand's identity.
  3. Pre-built lead generation elements: Use effective forms and buttons to capture leads right from your landing page.

Step 1: Building your landing page

To start building a landing page with Instapage, follow these steps:

Step 2: Optimize for conversions

Once your page is built, it's time to optimize for maximum impact:

  1. Use A/B testing: Experiment with different versions of your landing page to see what resonates best with your audience.
  2. Utilize heatmaps: Analyze visitor behavior to understand where users click and how they navigate your page.
  3. Implement analytics tracking: Monitor key performance metrics to assess the success of your campaign.

Step 3: Personalize the user experience

Personalization can significantly enhance user engagement. Here are ways to implement it:

  1. Dynamic text replacement: Tailor content based on the visitor’s search queries or ad clicks.
  2. AdMaps alignment: Connect specific ads to personalized landing pages for a cohesive user journey.
  3. Audience-level tracking: Utilize data tools to monitor engagement metrics for different audience segments.

By leveraging these strategies, you can create effective landing pages that meet the unique needs of your audience.

Ready to maximize the ROI of your digital marketing campaigns? Start your journey with Instapage today and elevate your landing page effectiveness.

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