One page website template for sole proprietorships – Discover the right solution for your needs.
Take advantage of Instapage's one page website template for sole proprietorships

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to leveraging Instapage for powerful landing page optimization
Instapage is a leading platform tailored for marketers focused on enhancing their digital marketing campaigns through effective landing pages. This guide will walk you through how to utilize Instapage to create high-impact landing pages that accelerate conversions, optimize performance, and ultimately maximize your ROI. You’ll discover practical steps to streamline your marketing efforts across various industries, including business services, tech/SaaS, and education.
Understanding Instapage’s unique features
Instapage stands out in the crowded market of landing page applications due to its extensive tools and features which cater to different marketing needs. It includes ready-to-use templates, lead generation elements, and collaboration tools that can be tailored for any budget or team size. Here are some core features:
- 100+ high-converting templates: Choose from a variety of templates designed to optimize conversions without the need for coding.
- A/B testing functionality: Experiment with different layouts and content strategies to discover what resonates with your audience.
- Integration capabilities: Easily connect your pages with CRM tools, email marketing solutions, and analytics platforms to streamline data flow.
Step 1: Creating your landing page
To kick off, log into your Instapage account and follow these steps to build a landing page:
- Select a template: Navigate through the library and choose a template that aligns with your campaign goals.
- Customize your content: Use the drag-and-drop editor to add or modify texts, images, and lead generation elements.
- Preview your page: Ensure everything looks polished and functions correctly by utilizing the preview tool.
Step 2: Optimizing for conversions
Once your landing page is set up, optimizing it for conversions is crucial. Implement the following strategies:
- Use heatmaps: Access detailed heatmaps to see how users interact with your page, and tweak locations of key elements as needed.
- Conduct A/B tests: Create variations of your page and test different elements, like CTA buttons or headlines to identify which performs best.
- Monitor performance metrics: Utilize Instapage’s integrated analytics dashboard to track visitor behavior and conversion rates.
Step 3: Personalizing your landing pages
Personalization can significantly enhance user engagement. Here’s how to tailor your landing pages:
- Dynamic text replacement: Adjust the content displayed on your landing page based on visitor demographics or referral sources.
- AdMaps: Align your ads with specific pages, ensuring that messaging is consistent and relevant to your audience's interests.
- Audience tracking: Use data tools to monitor how different audience segments interact with your landing pages, allowing for targeted adjustments.
By following these steps, you can leverage the full potential of Instapage to build landing pages that convert and drive results.
Ready to supercharge your marketing campaigns? Sign up for Instapage today and start creating high-impact landing pages that resonate with your audience.
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