One page website template for Retail merchandisers

Create impactful and conversion-focused landing pages quickly with our Instapage templates. Optimize for higher conversions, personalize content, and collaborate efficiently with our user-friendly platform.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to using Instapage for creating effective landing pages

Creating effective landing pages is critical to maximizing your ROI in digital marketing. With Instapage, marketers in various sectors, including business services and education, can leverage powerful tools to build high-converting landing pages that resonate with their audiences. This guide walks you through the essential steps for using Instapage to elevate your marketing efforts.

Understanding the importance of landing pages

Landing pages serve as a gateway for potential customers to engage with your brand. A well-designed landing page can vastly increase your conversion rates by providing targeted content that aligns with user intent. Instapage offers a library of over 100 conversion-focused templates that enable you to create tailored solutions without any coding skills.

  1. Conversion optimization: Utilize heatmaps to visualize visitor behavior and adjust your design accordingly.
  2. A/B testing: Experiment with different headlines, images, and layouts to determine what resonates best with your audience.
  3. Lead generation tools: Incorporate pre-built forms and lead magnets to efficiently capture visitor information.

Step 1: Choose the right template

Selecting a template that aligns with your campaign goals is crucial. Instapage provides a variety of high-converting templates categorized by industry and use case. Take time to browse and select a design that visually represents your brand's message.

Step 2: Customize your landing page

Once you've chosen a template, customization is straightforward. Use drag-and-drop functionality to modify elements with no technical skills required. Focus on your headline and CTA buttons, ensuring they are distinct and actionable.

  1. Dynamic content: Use personalization features that replace generic text with custom messages tailored for different audiences.
  2. Integration with marketing tools: Connect Instapage with other platforms like CRM systems and automated email tools for seamless data management.
  3. Analytics tracking: Set up metrics to monitor the performance of your landing pages post-launch.

Step 3: Launch and optimize

After customizing your landing page, it's time to launch. Instapage allows for immediate visibility, enabling you to monitor traffic and user engagement. Utilize the built-in optimization features for continuous improvement.

  1. Real-time feedback: Gather insights on user interaction to quickly implement changes and enhance user experience.
  2. Performance analytics: Regularly review your page performance through the analytics dashboard to identify areas for improvement.
  3. Iterative testing: Adopt a cycle of testing different elements of your page to refine and boost conversion rates.

Through these steps, marketers can effectively utilize Instapage to create landing pages that not only attract visitors but convert them into customers. Continuous optimization is key to staying ahead in the competitive digital landscape.

Ready to transform your marketing campaigns? Start using Instapage to create landing pages that deliver real results today!

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