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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Unlock the power of Instapage for your landing page and CRO needs

In the digital marketing landscape, an effective landing page is crucial for maximizing your ROI. Instapage offers an unparalleled all-in-one landing page and conversion rate optimization (CRO) platform, designed specifically for marketers aiming to scale their efforts across various sectors like business services, education, and financial services.

Why choose Instapage for landing page creation?

Instapage's robust features make it easier for marketers to create, optimize, and manage their landing pages without needing technical expertise. The platform includes over 100 high-converting templates and lead generation elements that help in quickly launching campaigns that resonate with different audiences.

  1. User-friendly interface: The drag-and-drop builder simplifies the page creation process, allowing for quick adjustments.
  2. Pre-built templates: Choose from 100+ templates designed for various industries, ensuring relevance to your target audience.
  3. Real-time collaboration: Facilitate faster production cycles and authorship with real-time feedback and edits.

How to get started with Instapage landing pages

Getting started with Instapage involves a few straightforward steps to ensure you create highly effective landing pages.

Step 1: Choose the right template

Select a template that aligns with your campaign objectives. Consider the following:

  1. Industry relevance: Pick templates tailored for your specific vertical to enhance audience connection.
  2. Lead generation elements: Use forms, buttons, and CTA placements that drive conversions effectively.
  3. A/B testing options: Ensure your chosen template facilitates easy experimentation for ongoing optimization.

Step 2: Tailor your content

Customize content to align with target audience needs and preferences.

  1. Dynamic content: Use Instapage's dynamic text replacement feature to personalize experiences for different user segments.
  2. SEO optimization: Incorporate keywords to improve your page's visibility on search engines, attracting more organic traffic.
  3. Compelling CTAs: Design clear and persuasive calls-to-action that drive user engagement.

Finally, ensure constant monitoring and optimization of landing pages to maximize performance.

Ready to elevate your digital marketing efforts? Start using Instapage today to maximize your ROI and unlock unmatched capabilities in landing page creation.

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