Get started with the one page website template for news outlets in Instapage.

Jumpstart your one page website with our polished, ready-to-go template for news outlets.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Guide to creating high-converting landing pages with Instapage

If you're looking to boost your marketing campaigns, Instapage provides an unparalleled solution for creating landing pages that convert. With its easy-to-use interface and powerful optimization features, you can launch pages quickly, attract leads, and maximize your ROI, regardless of your budget or team size.

Why choose Instapage for landing pages?

Instapage stands out in the crowded market of landing page platforms. Here's why: it focuses on collaboration, personalization, and comprehensive analytics to ensure your landing pages don’t just exist but thrive. The platform allows you to seamlessly integrate stunning designs and conversion-oriented layouts to attract visitors and turn them into customers.

  1. 100+ ready-to-use templates: With a wide range of templates, you can quickly create a landing page without needing design skills.
  2. A/B testing features: Instapage’s built-in A/B testing lets you evaluate which elements attract higher conversion rates.
  3. Collaboration tools: The platform enables teams to provide real-time feedback, speeding up the review process.

Step 1: Select a template

Choosing the right template is crucial for your landing page's success. Instapage offers numerous high-converting layouts tailored for different industries, ensuring your content resonates with your audience.

Step 2: Customize your landing page

Once you've selected a template, it's time to make it yours. Focus on key elements that appeal to your audience and integrate calls to action (CTAs) strategically. Effective visual design combines with compelling content to drive engagement.

  1. Personalize with dynamic text: Adjust the text displayed based on the visitor’s source to create a more relevant experience.
  2. Integrate lead capture forms: Use forms that are easy to fill out, increasing the likelihood of conversions.
  3. Utilize heatmaps: Heatmaps show where users are clicking, providing insights to adjust your layout for optimal performance.

Step 3: Optimize and analyze

After launching your landing page, it’s imperative to monitor its performance. Instapage provides detailed analytics and insights that allow you to make data-driven decisions for continuous improvement.

  1. Track conversion rates: Monitor how many visitors complete your desired actions to measure your page's effectiveness.
  2. Utilize A/B tests: Run experiments comparing two versions of a page to see what performs better.
  3. Review audience metrics: Understand your audience's behavior to further fine-tune your marketing strategies.

By following these steps, you’ll create highly effective landing pages that not only meet but exceed your marketing goals.

Ready to transform your marketing campaigns with Instapage? Start your free trial today and discover the difference a powerful landing page can make in your strategy.

People also ask about One page website template for news outlets

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results