One page website template for editorial assistants

Create customized landing pages quickly with 500+ conversion-focused layouts, optimization tools, personalization features, and collaboration options. Empower your marketing efforts with Instapage.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for effective landing pages

Leveraging Instapage’s powerful capabilities allows marketing teams to create stunning landing pages that convert visitors into leads. Understanding how to utilize Instapage effectively can transform your approach to digital marketing, particularly for businesses in the marketing and advertising, tech/SaaS, and financial services sectors. This guide will walk you through the steps necessary for maximizing the potential of your landing pages while addressing crucial aspects of conversion rate optimization.

Step 1: Selecting the right landing page template

Choosing the right template is paramount for increasing conversion rates. Instapage offers over 100 high-converting templates tailored to various industries, helping you kickstart your landing page creation process without starting from scratch.

  1. Templates for Business Services: Tailored designs aligned with the needs of service-based businesses.
  2. SaaS-focused Templates: Built to showcase benefits and features effectively.
  3. Education Templates: Designed to engage and inform potential students.

Step 2: Customizing your landing page

After selecting a template, customization is key. Instapage’s user-friendly interface provides intuitive drag-and-drop features, enabling groups of varying skill levels to create high-quality landing pages easily.

  1. Dynamic Text Replacement: Use visitor data to personalize headlines immediately.
  2. AdMaps: Align your ads with specific landing pages to enhance relevance.
  3. Inline Text Editing: Instant changes to text blocks without additional programming skills.

Step 3: Implementing optimization strategies

Implementing data-driven decisions is vital to maximizing conversion rates. Utilizing Instapage’s built-in A/B testing and heatmaps allows marketers to understand user behavior better.

  1. A/B Testing: Test different versions of your landing page to pinpoint what resonates best with your audience.
  2. Heatmaps: Analyze where users engage most on your page, facilitating informed layout adjustments.
  3. Analytics Integration: Connect with tools like Google Analytics for thorough performance tracking.

By following these steps, you can harness the full power of Instapage to create landing pages that not only draw in traffic but also convert that traffic into actionable leads.

Overall, mastering Instapage can significantly enhance your marketing strategies, leading to improved ROI across your campaigns.

Ready to transform your digital marketing with Instapage? Start creating your first landing page today and experience the transformation of your marketing efforts.

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