Use the olive CMS website template to enhance your brand’s visual identity and attract more visitors

Engage more visitors with our olive CMS website template, designed for both beauty and conversion, and perfect for any industry.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to mastering Instapage for landing page success

Creating high-converting landing pages can significantly accelerate your digital marketing success, especially with a powerful platform like Instapage. This guide will help marketers in business services, tech, and education optimize their campaigns effectively, ensuring they achieve maximum ROI. Whether you're new to landing page creation or looking to enhance your skills, this comprehensive guide walks you through the necessary steps.

Step 1: Getting started with Instapage

To begin using Instapage, sign up for an account and familiarize yourself with the dashboard. Instapage provides over 100 templates that cater to various sectors, enabling customizations that suit your brand's needs. The intuitive drag-and-drop editor is a game changer; it allows non-technical users to create stunning pages effortlessly.

  1. Choose a specific template from the extensive library that aligns with your campaign goals.
  2. Use the drag-and-drop editor to tailor the template to your specifications without any coding.
  3. Preview your changes in real-time to ensure alignment with your marketing strategy.

Step 2: Optimizing your landing pages

Once your landing pages are designed, optimizing them for conversions is critical. Instapage offers built-in experimentation features, such as A/B testing, to evaluate what resonates best with your audience. Leverage heatmaps to visualize user behavior and make informed adjustments.

  1. Conduct A/B tests to determine which headlines or calls to action generate the most engagement.
  2. Utilize heatmaps to analyze how users interact with your pages, focusing on areas that need improvement.
  3. Review performance analytics to assess which elements contribute most to your conversion rates.

Step 3: Personalizing the user experience

Personalization is key to increasing engagement. With Instapage's dynamic text replacement and AdMaps features, you can tailor each landing page to specific audience segments. This ensures the messaging resonates well with your visitors, leading to higher conversion rates.

  1. Implement dynamic text replacement to automatically customize headlines and content for different audience segments.
  2. Align paid ads with specific landing pages using AdMaps to create a seamless user experience.
  3. Track audience metrics to refine targeting and effectively enhance your campaigns over time.

Incorporating these optimization and personalization strategies can significantly elevate your landing page effectiveness. By utilizing the capabilities of Instapage, marketers can drive measurable results across their campaigns.

This step-by-step approach completes the foundational processes for mastering Instapage. Gear up to implement these strategies, and watch your conversion rates soar.

Ready to take your landing pages to the next level? Start your free trial with Instapage today and experience the transformation in your digital marketing efforts.

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