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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An ultimate guide to optimizing your campaigns with Instapage

When it comes to maximizing your marketing ROI, utilizing the most powerful landing page and conversion rate optimization (CRO) platform is essential. Instapage stands out as a leading solution, offering marketers the tools necessary to create high-converting landing pages without the need for coding expertise. This guide outlines step-by-step how to harness the full potential of Instapage to accelerate and optimize your campaigns.

Understanding the power of landing pages

Landing pages are critical in digital marketing because they serve as specific destinations for your advertising efforts. A well-designed landing page can effectively capture leads and drive conversions. Instapage's flexibility allows marketers to craft tailored messages that resonate with their target audiences in different sectors such as tech, education, and financial services.

  1. Conversion-focused layouts: Instapage offers over 100 layouts designed to maximize conversion potential by guiding users towards desired actions.
  2. Instablocks: Pre-built sections that can be customized, allowing for faster creation without starting from scratch.
  3. A/B testing features: Built-in tools enable marketers to experiment with different designs and strategies for ongoing optimization.

Step-by-step guide to creating a high-converting landing page

To create an effective landing page, follow these steps:

  1. Select a template: Choose from over 100 premium templates that align with your campaign goals.
  2. Customize with Instablocks: Drag and drop Instablocks to personalize your page, ensuring it captures the essence of your brand.
  3. Optimize with analytics: Utilize the built-in analytics dashboard to track performance and make data-driven adjustments.

Enhancing user experience through personalization

Personalization increases engagement by delivering tailored experiences. Here's how to enhance your landing pages:

  1. Dynamic text replacement: Automatically change text based on the campaign information to make it relevant for each audience.
  2. AdMaps integration: Align ads to specific landing pages to ensure coherent messaging.
  3. Audience tracking: Use analytical tools to measure how different segments interact with your content.

By effectively leveraging these strategies, marketers can create landing pages that not only attract clicks but also convert visitors into customers.

In conclusion, Instapage equips marketers with the right tools to transform their campaigns, optimize performance, and ultimately maximize their ROI.

Ready to supercharge your marketing efforts? Sign up for Instapage today and start creating high-converting landing pages in minutes!

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