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Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
Maximize your ROI with Instapage's powerful landing page and CRO platform
Instapage offers the most powerful landing page and conversion rate optimization (CRO) platform tailored to marketers seeking to enhance their digital campaigns effectively. This all-in-one solution gives you the tools necessary to optimize your marketing efforts, regardless of your budget or the size of your team.
Why use a landing page and CRO platform?
Landing pages are crucial for converting visitors into leads and customers. With Instapage, you can create high-converting landing pages in no time. The platform offers over 100 pre-designed templates that ensure you capture leads effectively. The intuitive drag-and-drop builder allows marketers of any skill level to create pages that align perfectly with their advertising objectives.
- High-converting templates: Choose from a library of over 100 ready-to-use templates designed to maximize conversions.
- User-friendly interface: The platform's intuitive builder allows for seamless page creation without coding, saving time and effort.
- Lead generation tools: Instapage includes pre-built lead generation elements that streamline the process of capturing user information.
How to create an effective landing page
Creating an effective landing page with Instapage consists of several key steps. First, choose a template that aligns with your marketing goals. Next, customize the content to suit your target audience using personalization features.
Optimizing landing pages with built-in experimentation features
Instapage makes it easy to optimize your landing pages for better conversions through its robust experimentation features. Utilize A/B testing to test different variations of your landing pages to determine which performs better.
- Conduct A/B tests: Experiment with different headlines, images, or calls to action to see what resonates best with your audience.
- Analyze heatmaps: Use heatmaps to understand how visitors interact with your pages and identify areas for improvement.
- Utilize analytics: Track performance metrics to refine your strategy and increase conversions.
Collaboration features for faster production
Instapage also understands the importance of collaboration in the page creation process. With real-time editing and feedback capabilities, your team can work together seamlessly, ensuring that the final product meets marketing standards.
- Instant feedback: Streamline the review process with features that allow team members to provide immediate comments.
- Real-time edits: Make changes on the fly during meetings or brainstorming sessions to keep the momentum going.
- Secure sharing: Easily share landing pages with stakeholders for review without compromising security.
By utilizing these features, you can significantly enhance the effectiveness of your digital campaigns and drive better results.
Start maximizing your ROI today with Instapage. Sign up for a free trial and see how powerful our landing page and CRO platform can be for your marketing efforts.
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